Major soft drinks players have been adapting to changing government policies and social demand for sustainability in packaging. For examples, they are replacing their coloured plastic bottles with clear bottles to increase the recycling rate.
An increasing number of Korean consumers are drawn to popular culture, particularly the younger generation, and buying goods which are partnered with popular South Korea pop stars has become a prominent trend. It is a way to show support for one’s favourite star.
Demand is increasing for small formats in soft drinks packaging in South Korea. A key contributor is a rising trend towards Ilkonomy, which refers to the economy of a single-person household.
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Understand the latest market trends and future growth opportunities for the Soft Drinks Packaging industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Soft Drinks Packaging industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Soft Drinks Packaging research and analysis database.
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