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Country Report

Soft Drinks Packaging in

Soft Drinks Packaging in Japan

Mar 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Shrinking consumer base set to continue suppressing growth in soft drinks packaging

Moderate growth is set to continue being seen in soft drinks over the forecast period, despite Japan’s declining population. The two main reasons for this are set to be the rising interest in soft drinks rather than hot drinks and the shift towards smaller pack sizes.

Shrinking consumer base set to continue suppressing growth in soft drinks packaging

Another motivation for the shift towards smaller pack sizes is the ageing of the Japanese population, which is encouraging the country’s leading soft drinks manufacturers to place greater emphasis on the development of smaller packaging formats. This is because older people often prefer smaller packs, but it also represents an attempt to compensate for overall declines in total volume sales as senior citizens often consume lower volumes of soft drinks than their younger counterparts.

New packaging formats are designed to cater to the specific needs of consumers

With sales of soft drinks under pressure due to the falling population, personalisation is set to be a key driver of growth in soft drinks over the forecast period, with packaging likely to be at the forefront of this. This personalisation applies not only to senior consumers who require smaller packaging formats, but also to Japan’s increasingly busy urban professionals.

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Overview

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Overview
Discover the latest market trends and uncover sources of future market growth for the Soft Drinks Packaging industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Soft Drinks Packaging industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Soft Drinks Packaging in Japan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of soft drinks packaging in Japan?
What are the major soft drinks pack types in Japan?
How is the market for returnable glass and PET bottles developing in Japan?
Are larger bulk sizes performing well in response to the recession?
What are the most dynamic pack types within soft drinks?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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