Innovations, especially convenient design in closures in alcoholic drinks like wine and beer, are being seen to enhance consumers’ drinking experience.
Generally, the pack sizes for alcoholic drinks remain stable, due to historical reasons in bottle making and long-established customs. However, innovations are still seen in beer and spirits.
With the rapid development of e-commerce, online alcoholic drinks retailers are springing up. Apart from the specialised online platforms, alcoholic drinks players are also opening their own flagship stores on Tmall.
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Discover the latest market trends and uncover sources of future market growth for the Beverages Packaging industry in China with research from Euromonitor's team of in-country analysts.
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This industry report originates from Passport, our Packaging market research database.