Alcoholic Drinks Packaging in Italy

October 2022
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Alcoholic Drinks Packaging industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Alcoholic Drinks Packaging in Italy report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Alcoholic Drinks Packaging in Italy?
  • Which are the major pack types and how are they performing in Italy?
  • Have there been any packaging legislative changes in the past 12 months?
  • How are consumption trends impacting the packaging landscape?
  • What are the key trends and latest product developments in packaging?
  • How important are sustainability and recycling to consumers in Italy?
  • Where is future growth expected to be most significant?

Alcoholic Drinks Packaging in Italy - Category analysis

KEY DATA FINDINGS

Strong rebound in the on-trade for alcoholic drinks packaging in 2021
Sustainable developments continue to be seen in alcoholic drinks packaging
Innovation, packaging, distribution and marketing offer keys to development in RTDs
Sustainability will remain in the spotlight in Italian alcoholic drinks packaging
Quantity over quality boosts sales of smaller wine bottles, while low-alcohol/non-alcoholic products are likely to gain favour

Alcoholic Drinks Packaging in Italy - Company Profiles

Packaging Industry in Italy - Industry Overview

Packaging in 2021: The big picture
2021 key trends
Consumers more conscious about health and wellness in post-pandemic Italy
Manufacturers likely to respond to growing awareness of sustainability
Post-COVID-19 foodservice revival affects hot and cold drinks differently
Alcoholic drinks manufacturers respond to growing awareness of sustainability
Lifting of COVID-19 restrictions provides a boost to fragrances and sun care
Recovery from the pandemic results in a slowdown in demand for home care products
Postponement of implementation of EU plastic tax
Italy adopts EU’s Single-Use Plastic Directive, with modifications
Coca-Cola introduces KeelClip multipack technology
New National Strategy for the circular economy
Table 1 Overview of Packaging Recycling and Recovery in Italy: 2019/2020 and Targets for 2021
The following categories and subcategories are included:

Alcoholic Drinks Packaging

    • Dark Beer
      • Flavoured/Mixed Lager
        • Domestic Lager
        • Imported Lager
    • Non/Low Alcohol Beer
    • Stout
  • Cider/Perry
  • RTDs
    • Brandy and Cognac
    • Liqueurs
    • Rum
    • Tequila (and Mezcal)
    • Whiskies
    • White Spirits
    • Other Spirits
    • Fortified Wine and Vermouth
    • Non-Grape Wine
    • Sparkling Wine
    • Still Light Grape Wine

Alcoholic Drinks Packaging

This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.

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