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Country Report

Alcoholic Drinks Packaging in

Alcoholic Drinks Packaging in Singapore

Sep 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PRE-COVID-19 PERFORMANCE

Carlsberg overhauls its packaging

Carlsberg has refreshed the identity of its eponymous brand in Singapore. The new look and feel is said to be most visible in its packaging, which features practical improvements such as a new Fresh Cap on Carlsberg bottles and cans that come in easy-to-open packs.

Metal beverage cans continues to grow, but glass bottles still the leading pack type

In 2019, the growth of metal beverage cans continued to be observed in the off-trade in several alcoholic drinks categories, namely beer, cider/perry and RTDs. Whereas cans have always been the dominant pack type for beer in the off-trade, in the case of RTDs and cider/perry, the entrance of new brands as well as the introduction of cans as a new pack type for existing brands have been driving this growth.

Sustainability an increasing focus

In July 2018, the Minister of the Environment and Water Resources announced that a mandatory reporting framework on packaging would be introduced in 2020. Under this framework, producers of packaging and packaged products will have to report the types and amount of packaging that they produce and their 3R (reduce, reuse, recycle) plans.

2020 AND BEYOND

COVID-19 impact

Sales in on-trade establishments have been severely affected by social distancing measures and lockdown restrictions introduced to try and contain the COVID-19 pandemic. In April 2020, with the implementation of Singapore’s “Circuit Breaker” (CB) measures, all on-trade establishments could serve only deliveries and takeaways.

Recovery and opportunities

Even in the long term it is likely that operators of on-trade establishments in Singapore will continue to find the situation challenging and, although positive growth will be seen from 2021 onwards in its unit volumes, the on-trade will still be some way short at the end of the forecast period of reaching the sales levels seen in 2019.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks Packaging industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks Packaging industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

The Alcoholic Drinks Packaging in Singapore market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of alcoholic drinks packaging in Singapore?
What are the major alcoholic drinks pack types in Singapore?
Has a shift to at home consumption benefited large size retail packaging such as bag-in-box and keg?
How is the market for returnable glass and PET bottles developing in Singapore?
Has the recession benefited metal beverage cans over glass bottles?
What are the most dynamic pack types within alcoholic drinks?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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