The COVID-19 pandemic caused major disruptions in Colombia and its alcoholic drinks industry. With government-imposed lockdown in Colombia, sales of alcoholic beverages, and therefore also the packaging used for these products, declined in 2020.
The glass bottle is the dominant pack type in both spirits and wine, and is also still the main packaging format used in beer. However, the usage of metal beverage cans is slowly gaining traction in beer, with metal cans easier to recycle than glass bottles, so that brand owners are pushing this pack type.
In Colombia, the alcoholic drinks packaging industry has been seeing various innovative and sustainable packaging solutions that are enabling brands to reduce their carbon footprint. Brands such as Bacardi or Carlsberg have been rolled out in new packaging solutions.
Over the forecast period, increasing public awareness of the harmful consequences of using packaging made of non-recyclable materials is expected to drive industry players to package their products in environmentally-friendly containers. As a consequence, within alcoholic drinks packaging, eco-friendly packaging formats such as glass bottles, metal beverage cans, folding cartons or rPET are anticipated to benefit from this over the coming years.
Metal beverage cans is expected to see strong growth in beer over the forecast period as this pack type is convenient to use, being lighter and less prone to breakage than glass. However, glass bottles are also expected to grow, helped by their popularity among premium brands, in beer as well as wine.
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Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Alcoholic Drinks Packaging
This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.See All of Our Definitions
This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.
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