Alcoholic Drinks Packaging in Saudi Arabia

September 2026

In 2025, total alcoholic drinks packaging retail volumes in Saudi Arabia rose by 4.9% to 151 million units, from a very small base reflecting the Kingdom's total prohibition on the production, sale, import and public consumption of alcohol, which confines the packaged beer and malt beverage shelf space to non-alcoholic and zero-alcohol alternatives. The category is dominated by non-alcoholic malt beverages and zero-alcohol beer, where glass bottles remained overwhelmingly dominant and metal beve

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Overview:

Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Alcoholic Drinks Packaging industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Alcoholic Drinks Packaging in Saudi Arabia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Alcoholic Drinks Packaging in Saudi Arabia?
  • Which are the major pack types and how are they performing in Saudi Arabia?
  • Have there been any packaging legislative changes in the past 12 months?
  • How are consumption trends impacting the packaging landscape?
  • What are the key trends and latest product developments in packaging?
  • How important are sustainability and recycling to consumers in Saudi Arabia?
  • Where is future growth expected to be most significant?

Alcoholic Drinks Packaging in Saudi Arabia - Category analysis

Key Data Insights

Saudi alcoholic drinks packaging grows from a small base in 2025, led by non-alcoholic malt beverages
Glass bottles dominate a tightly restricted, malt-beverage-led market
Metal beverage cans grow fastest as canned malt formats gain ground
A restricted-alcohol market shaped by non-alcoholic malt and 0.0 beer
Steady growth to 2030 led by cans and resilient glass
Recyclable cans, lightweight glass and recycled content define the priority opportunities

Alcoholic Drinks Packaging in Saudi Arabia - Company Profiles

Packaging Industry in Saudi Arabia - Industry Overview

Packaging in 2025: the big picture
2025 key trends
Sustainability, lightweighting and portion control shape 2025 food packaging
Convenience and premiumisation drive pet food packaging innovation
PET and recyclability shape soft drinks packaging as glass remains dominant in non-alcoholic drinks
Saudi Arabia shifts toward more comprehensive packaging legislation
MEWA introduces new packaging and labelling rules for fresh produce
The Waste Management Law and circular packaging committee advance EPR preparations
Saudi Arabia’s recycling rates are low by international standards
Recycling capacity expands under SIRC and the petrochemical sector
Vision 2030 and the circular-economy agenda raise landfill-diversion targets

Country Reports Disclaimer

The following categories and subcategories are included:

Alcoholic Drinks Packaging

    • Dark Beer
      • Flavoured/Mixed Lager
        • Domestic Lager
        • Imported Lager
    • Non/Low Alcohol Beer
    • Stout
  • Cider/Perry
  • RTDs
    • Brandy and Cognac
    • Liqueurs
    • Rum
    • Tequila (and Mezcal)
    • Whiskies
    • White Spirits
    • Other Spirits
    • Fortified Wine and Vermouth
    • Non-Grape Wine
    • Sparkling Wine
    • Still Light Grape Wine
    • Non Alcoholic Wine

Alcoholic Drinks Packaging

This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.

See all of our definitions
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This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.

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