In 2018, glass remained the most widely used primary packaging type in Indonesia, especially within on-trade channels. While there has been an emergence of other pack types, including metal beverage cans in beer and cider/perry, the bulk of packaging is mainly in glass due to its perception that it best retains the taste quality.
In 2018, metal beverage cans recorded healthy growth, supported by an increasing number of product developments in flavoured/mixed lager, which tend to come in metal beverage cans. For example, both Anker Lychee by Delta Djakarta Tbk PT and Prost Spezi by Beverindo Indah Abadi PT were launched in 320ml metal beverage cans.
Wine in bag-in-box packaging recorded strong growth in 2018, due to the rising availability of 2,000ml and 3,000ml pack sizes in off-trade channels. Although the pack type remains small, its use is growing as more companies increase their distribution beyond food/drink/tobacco specialists into supermarkets and hypermarkets.
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Discover the latest market trends and uncover sources of future market growth for the Beverages Packaging industry in Indonesia with research from Euromonitor's team of in-country analysts.
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This industry report originates from Passport, our Packaging market research database.