Executive Summary

Jul 2019
PROSPECTS
Packaging innovation and beer expansion going hand in hand

Despite the established returnable system for beer glass bottles being characteristic of Argentina, metal packaging has emerged as the star packaging, driven by changing consumption and distribution patterns. Historically, the beer industry was highly concentrated in only one type and size of packaging, with this being dictated by the investment by industrial breweries in family-sized glass bottles.

Craft beer boom drives growth in metal and PET keg packaging

In line with the premiumisation trend and the craft beer boom, consumers have become more quality conscious, demanding more complex flavour profiles. As a result, more than 200 new brewpubs were opened around the country at which consumers began to look for gourmet experiences and, in so doing, discovering the attractions of craft beers.

Glass suffers from loss of sales in wine and spirits

The consumption of spirits and wine was affected mainly by macroeconomics, which resulted in falling real salaries. Low- and middle-income consumers notably reduced their consumption of domestic brands, resulting in a notable declination in other whiskies, Dutch gin, other liqueurs, and bitters, which are available only in glass bottles.

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Alcoholic Drinks Packaging in Argentina

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks Packaging industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks Packaging industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Alcoholic Drinks Packaging in Argentina market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes in units and filled volumes
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the total unit volume of alcoholic drinks packaging in Argentina?
  • What are the major alcoholic drinks pack types in Argentina?
  • Has a shift to at home consumption benefited large size retail packaging such as bag-in-box and keg?
  • How is the market for returnable glass and PET bottles developing in Argentina?
  • Has the recession benefited metal beverage cans over glass bottles?
  • What are the most dynamic pack types within alcoholic drinks?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

Alcoholic Drinks Packaging in Argentina - Category analysis

HEADLINES

PROSPECTS

Packaging innovation and beer expansion going hand in hand
Craft beer boom drives growth in metal and PET keg packaging
Glass suffers from loss of sales in wine and spirits

Alcoholic Drinks Packaging in Argentina - Company Profiles

Packaging Industry in Argentina - Industry Overview

EXECUTIVE SUMMARY

Packaging gets smaller as
Flexible packaging continues to lose ground to liquid cartons
Returnable bottles increase, driven by Coca-Cola as other metal makes a move in hot drinks
Packaging innovation and beer expansion going hand in hand
Small pack sizes gain ground and glass and metal wane in beauty and personal care products as consumers economise
New consumer habits shift to environmentally friendly options in home care

PACKAGING LEGISLATION

Federal City Of Buenos Aires bans the use of plastic straws
Project to ban single-use plastics

RECYCLING AND THE ENVIRONMENT

Double the capacity of garbage recycling

PACKAGING DESIGN AND LABELLING

Labelling law
Private label uses same design as leading brands

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