Alcoholic Drinks Packaging in Switzerland

September 2026

In 2025, total alcoholic drinks packaging retail volumes in Switzerland declined by 0.8% to 1.1 billion units, as softer beer and cider consumption weighed on demand. The contraction mirrored a 3% decline in total Swiss beer market volume reported by Feldschloesschen Getraenke AG — a Carlsberg subsidiary marking its 150th anniversary in 2025 and the country's largest brewer — as non-alcoholic alternatives continued to grow, with non-alcoholic beer reaching a 7.5% share of Swiss beer output in th

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Overview:

Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Alcoholic Drinks Packaging industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Alcoholic Drinks Packaging in Switzerland report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Alcoholic Drinks Packaging in Switzerland?
  • Which are the major pack types and how are they performing in Switzerland?
  • Have there been any packaging legislative changes in the past 12 months?
  • How are consumption trends impacting the packaging landscape?
  • What are the key trends and latest product developments in packaging?
  • How important are sustainability and recycling to consumers in Switzerland?
  • Where is future growth expected to be most significant?

Alcoholic Drinks Packaging in Switzerland

Key Data Insights

Swiss alcoholic drinks packaging contracts in 2025 as canned beer softens and a circular-economy packaging overhaul advances
Glass bottles anchor the market and gain share as metal beverage cans retreat
Glass is the only major format to hold its volumes as reusable bottles expand
A new packaging ordinance and extended producer responsibility reshape the sustainability agenda
Volumes set to edge lower to 2030 as glass holds firm and cans continue to decline
Lightweighting, recycled content and reuse define packaging priorities

Country Reports Disclaimer

The following categories and subcategories are included:

Alcoholic Drinks Packaging

    • Dark Beer
      • Flavoured/Mixed Lager
        • Domestic Lager
        • Imported Lager
    • Non/Low Alcohol Beer
    • Stout
  • Cider/Perry
  • RTDs
    • Brandy and Cognac
    • Liqueurs
    • Rum
    • Tequila (and Mezcal)
    • Whiskies
    • White Spirits
    • Other Spirits
    • Fortified Wine and Vermouth
    • Non-Grape Wine
    • Sparkling Wine
    • Still Light Grape Wine
    • Non Alcoholic Wine

Alcoholic Drinks Packaging

This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.

See all of our definitions
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This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.

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