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Country Report

Alcoholic Drinks Packaging in

Alcoholic Drinks Packaging in Switzerland

Sep 2020

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PRE-COVID-19 PERFORMANCE

Is glass more sustainable than plastic?

As many Swiss consumers are already highly environmentally conscious, showing growing demand for eco-friendly and sustainable products and packaging, it comes as no surprise that recyclable and recycled packaging continued growing in significance. This was especially the case for multipack packaging made from paper or carton, such as baskets, which continued being favoured over plastic packaging.

Same alcohol volume in smaller units increases total unit count

Total volume sales of alcoholic drinks remained stagnant in Switzerland in 2019, while packing unit volume sales recorded modest growth. This was mainly due to the fact that the overall sales in litres remained the same, while the amount per portion became smaller.

Metal cans continue to be popular

As the plastics discourse continues to dominate consumers’ minds when it comes to sustainability, Switzerland has a high usage of metal cans, especially in beer. There is also a growing acceptance of this pack type in other categories, such as wine filled in metal cans.

2020 AND BEYOND

COVID-19 impact

The temporary closure of bars and restaurants in the first half of the year in Switzerland means that on-trade sales of alcoholic drinks packaging will decline sharply in 2020. Even when reopened, with social distancing and other hygiene measures in place as well as the lingering fear among many consumers of catching the virus, footfall will be lower in on-trade establishments than in a normal year.

Recovery and opportunities

On-trade sales of alcoholic drinks packaging will record a strong rebound, with dynamic growth, in 2021, pushing total sales growth back into the black, despite a fall in off-trade alcoholic drinks packaging in this year. Both channels will record positive annual growth throughout the rest of the forecast period, albeit with the off-trade generally close to stagnation, as sales return to normal levels on the back of normalisation of the economy and society.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Alcoholic Drinks Packaging industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Alcoholic Drinks Packaging industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Alcoholic Drinks Packaging in Switzerland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of alcoholic drinks packaging in Switzerland?
What are the major alcoholic drinks pack types in Switzerland?
Has a shift to at home consumption benefited large size retail packaging such as bag-in-box and keg?
How is the market for returnable glass and PET bottles developing in Switzerland?
Has the recession benefited metal beverage cans over glass bottles?
What are the most dynamic pack types within alcoholic drinks?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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