The 330ml pack is the most widely used size in alcoholic drinks packaging in the Philippines and is expected to extend its lead in the market over the forecast period. The dominance of the 330ml pack – which is the standard size in beer – is largely due to the dominance of this category in the Philippines.
Spirits are expected to become increasingly popular in the Philippines over the forecast period for a number of reasons. Rather than promoting premium spirits as standalone offerings, manufacturers such as Diageo Philippines are entering into partnerships with bars and restaurants to promote their brands, such as Black Dog or Singleton, as components to make creative cocktails, which are more popular in the country.
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Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Alcoholic Drinks Packaging industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Alcoholic Drinks Packaging
This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.See All of Our Definitions
This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.
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