Alcoholic Drinks Packaging in Brazil

October 2022
USD 990
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Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Alcoholic Drinks Packaging industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Alcoholic Drinks Packaging in Brazil report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Alcoholic Drinks Packaging in Brazil?
  • Which are the major pack types and how are they performing in Brazil?
  • Have there been any packaging legislative changes in the past 12 months?
  • How are consumption trends impacting the packaging landscape?
  • What are the key trends and latest product developments in packaging?
  • How important are sustainability and recycling to consumers in Brazil?
  • Where is future growth expected to be most significant?

Alcoholic Drinks Packaging in Brazil - Category analysis


Metal beverage cans continues gaining share in standard lager
Stronger e-commerce sales boost usage of lighter and less breakable pack types like PET bottles
Strong growth in non-/low-alcohol beer boosts usage of metal beverage cans
Sustainability will continue gaining in importance
Cachaça sales could benefit from rising prices of alternative types of spirits

Alcoholic Drinks Packaging in Brazil - Company Profiles

Packaging Industry in Brazil - Industry Overview

Packaging in 2021: The big picture
2021 key trends
Stand-up pouches and metal food cans seeing strong growth in pet food packaging
Flexible plastic remains the dominant pack type in confectionery
New consumption occasions lead to growth in dairy packaging
Sustainability and health trends helping to drive usage of metal beverage cans
Usage of metal beverage cans increasing in beer
Hand sanitiser packaging sales fall in 2021 after the major spike in demand in 2020 and as some consumers find it harsh on the skin
Home care packaging boosted by consumers’ heightened hygiene consciousness
New update to food contact packaging resolution by Mercosur
INCI labelling remains mandatory for cosmetics packaging with Portuguese translation
Sustainability initiatives by major companies
Table 1 Overview of Packaging Recycling and Recovery in Brazil: 2019/2020 and Targets for 2021
The following categories and subcategories are included:

Alcoholic Drinks Packaging

    • Dark Beer
      • Flavoured/Mixed Lager
        • Domestic Lager
        • Imported Lager
    • Non/Low Alcohol Beer
    • Stout
  • Regular Cider/Perry
  • RTDs
    • Brandy and Cognac
    • Liqueurs
    • Rum
    • Tequila (and Mezcal)
    • Whiskies
    • White Spirits
    • Other Spirits
    • Fortified Wine and Vermouth
    • Non-Grape Wine
    • Sparkling Wine
    • Still Light Grape Wine

Alcoholic Drinks Packaging

This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.

See All of Our Definitions

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.


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