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Learn moreJan 2021
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The large-scale adoption of social distancing restrictions in response to the COVID-19 pandemic led to a deep slump being registered in sales of fine wines/champagne and spirits during 2020. This was mainly because the COVID-19 pandemic and the official response to it reduced the opportunities for consuming fine wines/champagne and spirits to vanishing point for much of the year.
Another factor that drastically undermined demand for fine wines/champagne and spirits in 2020 was that virtually all weddings, family reunions and other major celebration of gatherings scheduled during the year were either cancelled or postponed. With socialising frowned upon due to the sombre national mood and with many people very concerned that attending such a major celebration would raise the risk that they would contract the COVID-19 virus or spread it among their friends and family, demand dropped like a stone across the category.
The unavailability of store-based retail channels and the principles of social distancing due to the COVID-19 pandemic during 2020 led to a major increase in the popularity of marketing and selling alcoholic drinks, including fine wines/champagne and spirits, via the internet. This trend inevitably attracted the attention of the government and various other regulatory bodies in a country with a high Muslim population and a relatively strict approach to the regulation of the sale and consumption of alcohol.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Fine Wines/Champagne and Spirits industry in Indonesia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Fine Wines/Champagne and Spirits industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.