There will be moderate growth in retail constant value sales of fine wines/champagne and spirits during the forecast period. The ongoing recovery in international visitor numbers will be the main driver of this.
With COVID-19 restrictions on horeca operations now virtually eliminated, there will be more opportunities to socialise out of home. As Spain is a very social society, local consumers generally do not need much encouragement to socialise with friends and family outside of home.
Baby boomers remain the biggest consumers of fine wine/champagne and spirits in Spain, but this population segment is reaching an age where their ability to consume alcohol is declining. They are also becoming increasingly health conscious, with COVID-19 set to deepen this trend during the forecast period.
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Fine Wines/Champagne and Spirits
This is the aggregation of fine wines and luxury spirits.See All of Our Definitions
This report originates from Passport, our Fine Wines/Champagne and Spirits research and analysis database.
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