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Country Report

Fine Wines/Champagne and Spirits in

Fine Wines/Champagne and Spirits in Brazil

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Growth in consumption at home does not compensate for the on-trade loss

The on-trade segment accounts for a larger share of total sales of fine wines/champagne and spirits than the off-trade, thus the increased frequency of consumption of such products at home during the pandemic was not sufficient to compensate for substantially weakened demand in bars, restaurants, hotels and other outlets. The lack of social occasions was the strongest contributor to the decline in consumption seen in 2020.

High-end luxury drinks see rising demand for at-home consumption

The reduction in the number of trips to destinations abroad resulted in wealthier consumers having a greater appetite for more sophisticated local consumption. Previously, high-end dining and drinking tended to be limited to Thursdays, Fridays, Saturdays and Sundays, but with fewer worries regarding commuting around cities after drinking, the quarantine period led to there being more occasions for consumption of alcoholic drinks, not only with dinner, but also with lunch, at the end of the afternoon and on weekdays.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Fine Wines/Champagne and Spirits industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fine Wines/Champagne and Spirits industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fine Wines/Champagne and Spirits in Brazil market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Fine Wines/Champagne and Spirits in Brazil?
What are the major brands in Brazil?
How dynamic is the growth of Fine Wines/Champagne and Spirits internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Fine Wines/Champagne and Spirits in Brazil - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Growth in consumption at home does not compensate for the on-trade loss

High-end luxury drinks see rising demand for at-home consumption

RECOVERY AND OPPORTUNITIES

More frequent drinking on weekdays

Digital strategies include live interactions with experts

CATEGORY DATA

Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2015-2020
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2015-2019
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2016-2019
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2015-2020
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2020-2025
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2020-2025

Luxury Goods in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 pandemic prevents a recovery in sales of luxury goods

COVID-19 country impact

Luxury brands seek new ways to engage with consumers

E-commerce sees sales grow

Greater social inequality forces a focus on HNWIs, requiring a more flexible industry in the coming years

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2015-2020

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2015-2020
Table 10 Sales of Luxury Goods by Category: % Value Growth 2015-2020
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020
Table 12 NBO Company Shares of Luxury Goods: % Value 2015-2019
Table 13 LBN Brand Shares of Luxury Goods: % Value 2016-2019
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2020
Table 15 Forecast Sales of Luxury Goods by Category: Value 2020-2025
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025

Megatrends

Country Report

Fine Wines/Champagne and Spirits in Brazil

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Growth in consumption at home does not compensate for the on-trade loss

High-end luxury drinks see rising demand for at-home consumption

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Fine Wines/Champagne and Spirits in Brazil - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Growth in consumption at home does not compensate for the on-trade loss

High-end luxury drinks see rising demand for at-home consumption

RECOVERY AND OPPORTUNITIES

More frequent drinking on weekdays

Digital strategies include live interactions with experts

CATEGORY DATA

Luxury Goods in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 pandemic prevents a recovery in sales of luxury goods

COVID-19 country impact

Luxury brands seek new ways to engage with consumers

E-commerce sees sales grow

Greater social inequality forces a focus on HNWIs, requiring a more flexible industry in the coming years

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Recently Viewed

Megatrends

Country Report

Fine Wines/Champagne and Spirits in Brazil

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Growth in consumption at home does not compensate for the on-trade loss

High-end luxury drinks see rising demand for at-home consumption

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Fine Wines/Champagne and Spirits in Brazil - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Growth in consumption at home does not compensate for the on-trade loss

High-end luxury drinks see rising demand for at-home consumption

RECOVERY AND OPPORTUNITIES

More frequent drinking on weekdays

Digital strategies include live interactions with experts

CATEGORY DATA

Luxury Goods in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 pandemic prevents a recovery in sales of luxury goods

COVID-19 country impact

Luxury brands seek new ways to engage with consumers

E-commerce sees sales grow

Greater social inequality forces a focus on HNWIs, requiring a more flexible industry in the coming years

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

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Recently Viewed

Complete Catalogue

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