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Learn moreJan 2021
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Fine wines/champagne and spirits registered a double-digit fall in retail current value due to COVID-19. While fine wines/champagne and spirits continued to be consumed at home in 2020, foodservice volume plummeted.
Wyborowa retained its dominant position in fine wines/champagne and spirits in 2019, with value share increasing by five percentage points. However, Diageo Polska was the strongest performer in terms of increasing value share, due to the strong performance of its luxury whiskies brand, Johnnie Walker Blue Label.
E-commerce sales had been growing prior to COVID-19, with the pandemic giving the channel an extra fuel injection. Grocery retailers remain the dominant distribution channel for fine wines/champagne and spirits in Poland in 2020.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Fine Wines/Champagne and Spirits industry in Poland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Fine Wines/Champagne and Spirits industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Fine Wines/Champagne and Spirits in Poland market research report includes:
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.