Current fashion trends are encouraging brands to innovate in terms of design, with socks no longer perceived as a simple functional accessory, as consumers now expect them to match different outfits. The metamorphosis of trousers or jeans (and the rise of tighter and shorter cuts) means that socks in particular are more visible, and therefore consumers demand greater choice in terms of colours and designs to complement their style.
Many hosiery brands are seeking to innovate in terms of materials and specific benefits, including products which not only differentiate by offering greater comfort but also functionality, such as bamboo-based socks that are designed for people suffering from diabetes. The fabric made with bamboo yarn, compared to hosiery made with other textile materials, helps to avoid moisture build-up and better regulate foot temperature, thereby helping to prevent skin infections due to its antibacterial properties.
There is a growing segment developing within hosiery in Chile which could be positioned as premium due to its high degree of specialisation and above average prices. Driven by increasing consumer interest in health and wellness, both at work and in sport, mixed with rapid technological advances within apparel and footwear, new specialist products for high performance athletes and heavy duty workers are being developed.
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Understand the latest market trends and future growth opportunities for the Hosiery industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hosiery industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of Sheer hosiery and Non-sheer hosiery.See All of Our Definitions
This report originates from Passport, our Hosiery research and analysis database.
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