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Country Report

Hosiery in

Hosiery in Hungary

13 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Hosiery expands both in retail volume and current value terms

Hosiery registered retail volume and current retail value growth over the review period and in 2017. As a result of rising household incomes, consumers increasingly opted for more expensive hosiery products, which contributed to retail value sales growth.

Sheer versus non-sheer hosiery

Non-sheer hosiery outperformed sheer hosiery in both retail volume and current retail value terms in 2017, simply because non-sheer products are purchased by all age groups and by both male and female consumers, unlike sheer hosiery. The expansion of non-sheer hosiery sales was also driven by trends including the purchase of products of natural origin, such as cotton or organic cotton.

COMPETITIVE LANDSCAPE

On most important market players

Over the review period, Calzedonia Hungary Kft was the largest hosiery retailer in Hungary. The company took over the sales of Calzedonia products from MFH Kft.

Promotions of hosiery products

Since marketing activity by hosiery producers was less intensive than that of players in other apparel categories, promotions were also limited in Hungary. This was partly because there were several small-scale producers that could not afford to invest in expensive advertisements and promotions.

Hosiery remains fragmented

Hosiery remained fragmented – only one player had a double-digit retail value share in 2017. Besides manufacturers specialising exclusively or mainly in hosiery products, most fast fashion chains also sold them.

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Hosiery Market Sample Report Hosiery Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in Hungary with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in Hungary, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in Hungary market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in Hungary?
What are the major brands in Hungary?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Hosiery in Hungary - Category analysis

HEADLINES

PROSPECTS

Hosiery expands both in retail volume and current value terms

Sheer versus non-sheer hosiery

COMPETITIVE LANDSCAPE

On most important market players

Promotions of hosiery products

Hosiery remains fragmented

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2012-2017
Table 2 Sales of Hosiery by Category: Value 2012-2017
Table 3 Sales of Hosiery by Category: % Volume Growth 2012-2017
Table 4 Sales of Hosiery by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Hosiery: % Value 2013-2017
Table 6 LBN Brand Shares of Hosiery: % Value 2014-2017
Table 7 Forecast Sales of Hosiery by Category: Volume 2017-2022
Table 8 Forecast Sales of Hosiery by Category: Value 2017-2022
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2017-2022
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2017-2022

Apparel and Footwear in Hungary - Industry Overview

EXECUTIVE SUMMARY

Most categories in apparel and footwear see expansion

Improving economic climate supports sales

Strong competition helps performance of apparel and footwear

Internet retailing among the best performers

Future performance to be highly influenced by economic conditions

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 12 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 17 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Hosiery in Hungary

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Hosiery expands both in retail volume and current value terms

Sheer versus non-sheer hosiery

COMPETITIVE LANDSCAPE

On most important market players

Promotions of hosiery products

Hosiery remains fragmented

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Hosiery in Hungary - Category analysis

HEADLINES

PROSPECTS

Hosiery expands both in retail volume and current value terms

Sheer versus non-sheer hosiery

COMPETITIVE LANDSCAPE

On most important market players

Promotions of hosiery products

Hosiery remains fragmented

CATEGORY DATA

Apparel and Footwear in Hungary - Industry Overview

EXECUTIVE SUMMARY

Most categories in apparel and footwear see expansion

Improving economic climate supports sales

Strong competition helps performance of apparel and footwear

Internet retailing among the best performers

Future performance to be highly influenced by economic conditions

MARKET DATA

SOURCES

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