Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Hosiery in

Hosiery in China

Feb 2020

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Function-specific socks to cater to different consumer needs

China’s hosiery category has a long history. It is also a mature category, recording comparatively stable growth in 2019.

Sports hosiery drives category growth

China is in the grip of a government-policy-backed fitness craze to help achieve healthier lifestyles. More working-class people, especially millennials, are aware of the importance of engaging in sports and are regularly working out.

Consumers put their socks on show

While the sportswear trend has created renewed demand for functionality, the growing appreciation of fashion trends has also influenced sales and new product development within hosiery. For example, long socks became very fashionable during the review period with these often being paired with short trousers, while bare legs with shorter socks on show was another popular trend.

COMPETITIVE LANDSCAPE

Langsha Group remains the top performer in hosiery, moving towards m-commerce

Well-known Chinese domestic hosiery player Langsha Group maintained its lead in 2019 due to the strong brand recognition for its Langsha brand and the wide distribution of its products in China’s low-tier cities. Nevertheless, the company’s overall value share is still very small.

Hosiery remains highly fragmented as consumer demands shift

Competition is growing fiercer in this highly fragmented category, with a strong presence of both small and large domestic and international players. Price is no longer the top criterion for consumers when selecting the product they want, with competition now more likely to be based on brand, materials, comfort, fit, style and quality.

Sportswear brands benefiting from health and fitness trend

Among the most dynamic brands in 2019 were sportswear brands including adidas and Fila, with these benefiting from the health and fitness trend in China. These well-known international brands also benefit from a reputation for quality.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Hosiery Sample Report Hosiery Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in China market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in China?
What are the major brands in China?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

Want to find out more about this report?

Request more information

Hosiery in China - Category analysis

HEADLINES

PROSPECTS

Function-specific socks to cater to different consumer needs

Sports hosiery drives category growth

Consumers put their socks on show

COMPETITIVE LANDSCAPE

Langsha Group remains the top performer in hosiery, moving towards m-commerce

Hosiery remains highly fragmented as consumer demands shift

Sportswear brands benefiting from health and fitness trend

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2014-2019
Table 2 Sales of Hosiery by Category: Value 2014-2019
Table 3 Sales of Hosiery by Category: % Volume Growth 2014-2019
Table 4 Sales of Hosiery by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Hosiery: % Value 2015-2019
Table 6 LBN Brand Shares of Hosiery: % Value 2016-2019
Table 7 Forecast Sales of Hosiery by Category: Volume 2019-2024
Table 8 Forecast Sales of Hosiery by Category: Value 2019-2024
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2019-2024
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2019-2024

Apparel and Footwear in China - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear sees slower growth due to economy downturn

Domestic brands increase their share

Competition intensifies as the industry becomes more consolidated

Digitalisation and new technology further propels innovation

Apparel and footwear set for steady growth as consumers become more brand loyal

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2014-2019
Table 12 Sales of Apparel and Footwear by Category: Value 2014-2019
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2015-2019
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019
Table 17 Distribution of Apparel and Footwear by Format: % Value 2014-2019
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2019
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2019-2024

Megatrends

Country Report

Hosiery in China

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Function-specific socks to cater to different consumer needs

Sports hosiery drives category growth

Consumers put their socks on show

COMPETITIVE LANDSCAPE

Langsha Group remains the top performer in hosiery, moving towards m-commerce

Hosiery remains highly fragmented as consumer demands shift

Sportswear brands benefiting from health and fitness trend

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Hosiery in China - Category analysis

HEADLINES

PROSPECTS

Function-specific socks to cater to different consumer needs

Sports hosiery drives category growth

Consumers put their socks on show

COMPETITIVE LANDSCAPE

Langsha Group remains the top performer in hosiery, moving towards m-commerce

Hosiery remains highly fragmented as consumer demands shift

Sportswear brands benefiting from health and fitness trend

CATEGORY DATA

Apparel and Footwear in China - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear sees slower growth due to economy downturn

Domestic brands increase their share

Competition intensifies as the industry becomes more consolidated

Digitalisation and new technology further propels innovation

Apparel and footwear set for steady growth as consumers become more brand loyal

MARKET DATA

APPENDIX

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Recently Viewed

Complete Catalogue

Country Reports