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Country Report

Hosiery in

Hosiery in Saudi Arabia

Feb 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Leisure and health trends underpin hosiery growth in 2019

Demand for sneakers supports the hosiery category in Saudi Arabia, as men wear sneakers even when wearing thobes, to give a trendy modern look even in the workplace. Furthermore, sportswear brands as well as other brands are providing new and comfortable designs.

Climatic conditions also influence hosiery demand trends

The hot climate of Saudi Arabia, which has extreme summers, plays a huge role in determining the demand for hosiery, especially sheer hosiery. Sheer hosiery, which is generally worn to accompany dresses and skirts, can get uncomfortable during the hot summers in the country.

Demographic factors shift demand, seasonality in evidence

Expats continue to leave Saudi Arabia due to the Saudization programme, and high expat fees. This is especially the case for women and children, as many expat men are facing difficulties maintaining their current jobs, and the burden of expat fees forces many families to send wives, children, and other dependants back to their home country due to the high cost of living in Saudi Arabia.

COMPETITIVE LANDSCAPE

Al Bandar leads a fragmented, largely static category

Al Bandar Trading Co continues to lead womenswear with its brands Splash and Max. Splash saw a value share gain in 2019, which extended Al Bandar’s lead.

Lack of differentiation underpins popularity of unbranded players

Overall, the hosiery category is highly fragmented, with the bulk of sales accounted for by numerous small players. Although all the major international brands sell some form of hosiery, consumers do not particularly look for specific brands when buying hosiery due to the relative lack of differentiation.

Hosiery set to be increasingly purchased via e-commerce sites due to convenience and price factors

For those consumers who do not buy hosiery from markets, products are available through a number of channels in Saudi Arabia, ranging from high-end outlets such as department stores to hypermarkets and apparel and footwear specialist retailers. E-commerce is expected to continue growing over the forecast period, due to consumers’ increasingly busy lifestyles, growing price-consciousness, and the rising number of entrants to the Saudi market.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in Saudi Arabia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in Saudi Arabia?
What are the major brands in Saudi Arabia?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Hosiery in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Leisure and health trends underpin hosiery growth in 2019

Climatic conditions also influence hosiery demand trends

Demographic factors shift demand, seasonality in evidence

COMPETITIVE LANDSCAPE

Al Bandar leads a fragmented, largely static category

Lack of differentiation underpins popularity of unbranded players

Hosiery set to be increasingly purchased via e-commerce sites due to convenience and price factors

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2014-2019
Table 2 Sales of Hosiery by Category: Value 2014-2019
Table 3 Sales of Hosiery by Category: % Volume Growth 2014-2019
Table 4 Sales of Hosiery by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Hosiery: % Value 2015-2019
Table 6 LBN Brand Shares of Hosiery: % Value 2016-2019
Table 7 Forecast Sales of Hosiery by Category: Volume 2019-2024
Table 8 Forecast Sales of Hosiery by Category: Value 2019-2024
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2019-2024
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2019-2024

Apparel and Footwear in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

Economic trends and government initiatives underpin 2019’s more positive performance, e-commerce gains traction as distribution channel

Changes to retail environment influence market performance

Players required to invest in marketing strategies to meet changing consumer demands and gain share

E-commerce set to gain traction, particularly among female consumers

Saudi employment trends and easing of traditional dress codes set to underpin demand changes over forecast period

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2014-2019
Table 12 Sales of Apparel and Footwear by Category: Value 2014-2019
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2015-2019
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019
Table 17 Distribution of Apparel and Footwear by Format: % Value 2014-2019
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2019
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2019-2024

Megatrends

Country Report

Hosiery in Saudi Arabia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Leisure and health trends underpin hosiery growth in 2019

Climatic conditions also influence hosiery demand trends

Demographic factors shift demand, seasonality in evidence

COMPETITIVE LANDSCAPE

Al Bandar leads a fragmented, largely static category

Lack of differentiation underpins popularity of unbranded players

Hosiery set to be increasingly purchased via e-commerce sites due to convenience and price factors

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Hosiery in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Leisure and health trends underpin hosiery growth in 2019

Climatic conditions also influence hosiery demand trends

Demographic factors shift demand, seasonality in evidence

COMPETITIVE LANDSCAPE

Al Bandar leads a fragmented, largely static category

Lack of differentiation underpins popularity of unbranded players

Hosiery set to be increasingly purchased via e-commerce sites due to convenience and price factors

CATEGORY DATA

Apparel and Footwear in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

Economic trends and government initiatives underpin 2019’s more positive performance, e-commerce gains traction as distribution channel

Changes to retail environment influence market performance

Players required to invest in marketing strategies to meet changing consumer demands and gain share

E-commerce set to gain traction, particularly among female consumers

Saudi employment trends and easing of traditional dress codes set to underpin demand changes over forecast period

MARKET DATA

APPENDIX

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

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