Hosiery is expected to deliver only slow growth in both current value and volume terms in the forecast period, because of the combined effects of the positive performance of non-sheer hosiery and the negative performance of sheer hosiery. Sales of hosiery in the US, especially non-sheer hosiery, are stable and relatively resilient, as socks are basic daily wear for most consumers, and must be replaced regularly.
Hosiery has long been regarded as a wardrobe essential for both formal dressing and everyday use, but with the acceleration of e-commerce and social media marketing amidst the pandemic, consumers increasingly purchase sheer and non-sheer hosiery products for purposes beyond these, such as for fashion purposes. The pandemic accelerated growth in e-commerce, with online sales accounting for 39% of sales of apparel in 2022, versus 27% in 2019, and this channel is expected to grow over the forecast period.
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Understand the latest market trends and future growth opportunities for the Hosiery industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hosiery industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hosiery
This report originates from Passport, our Hosiery research and analysis database.
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