Over the forecast period, hosiery is expected to see steady growth, with sales expected to gradually return to pre-pandemic levels in retail volume terms. Hosiery sales are likely to benefit from the growing interest in health and fitness and the athleisure trend.
Although historically hosiery in Thailand has seen a general lack of new product innovation, more light has been cast on the category as new innovations from leading players have enabled the category to attract more interest. For example, Cherilon has been known for its efforts in serving traditionally overlooked customers such as the LGBTQ+ consumer base in Thailand.
While distribution is expected to increase both online and offline as players look to reach greater numbers of consumers, price discounting and promotions will likely remain key when it comes to winning share in hosiery. In fact, sales of hosiery are largely seasonal, with sales flourishing during the back-to-school period when parents tend to update their children’s wardrobe before the semester starts.
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Understand the latest market trends and future growth opportunities for the Hosiery industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hosiery industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of Sheer hosiery and Non-sheer hosiery.See All of Our Definitions
This report originates from Passport, our Hosiery research and analysis database.
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