Many consumers are expected to remain price conscious in the coming years due to the recession and the rise in the cost of living. This will cause a polarisation in hosiery in Taiwan, supporting the development of luxury hosiery on the one hand and more affordable products on the other, especially from fast-fashion retailers such as Uniqlo.
Over the forecast period, players within hosiery in Taiwan will look to boost current value sales by offering more personalised designs and additional features. Hosiery has become a notable item in recent years with foreign brands and local start-ups making colourful pairs and adding quirky designs.
Like in many other areas of apparel and footwear, the athleisure trend is having an influence on hosiery preferences in Taiwan. As consumers are showing growing demand for sports and trainer socks that match their outfits, this is set to boost demand in non-sheer hosiery, benefiting players such as Nike, adidas, and Puma.
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Understand the latest market trends and future growth opportunities for the Hosiery industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Hosiery
This report originates from Passport, our Hosiery research and analysis database.
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