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Country Report

Hosiery in

Hosiery in Morocco

13 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Increasing employability rate of women promotes sheer hosiery sales

Sheer hosiery, a category which generally targets female consumers, recorded profitable value growth in 2017. It was positively impacted by the rising rate of Moroccan women joining the workforce, and therefore increasing their purchasing power.

Non-sheer hosiery performs well against the threats of informal market

Non-sheer hosiery value sales also witnessed growth in 2017 due to the widespread availability of products by multiple brands in numerous retail outlets selling hosiery in the country. The category records a positive performance despite the threats of the informal market's counterfeit and unbranded products.

COMPETITIVE LANDSCAPE

SNI Societé Nationale d'Investissement leads hosiery in 2017

SNI Societé Nationale d'Investissement continued to lead hosiery in 2017, due to its varied offer of hosiery, together with the company’s presence though Marjane hypermarkets in Morocco’s major cities. The company offers hosiery at affordable prices, matching the purchasing power of Moroccan consumers, especially targeting low-to mid-income classes, positively impacting the growth of hosiery in general.

Presence of a large number of companies boosts competition

Hosiery experienced the presence of many companies that target hosiery consumers in Morocco, including hypermarkets, apparel and footwear specialist retailers, as well as internet retailers which has resulted in strong competition. Sheer and non-sheer hosiery are two of the most common products within women’s wardrobes.

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Hosiery Market Sample Report Hosiery Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in Morocco market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in Morocco?
What are the major brands in Morocco?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Hosiery in Morocco - Category analysis

HEADLINES

PROSPECTS

Increasing employability rate of women promotes sheer hosiery sales

Non-sheer hosiery performs well against the threats of informal market

COMPETITIVE LANDSCAPE

SNI Societé Nationale d'Investissement leads hosiery in 2017

Presence of a large number of companies boosts competition

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2012-2017
Table 2 Sales of Hosiery by Category: Value 2012-2017
Table 3 Sales of Hosiery by Category: % Volume Growth 2012-2017
Table 4 Sales of Hosiery by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Hosiery: % Value 2013-2017
Table 6 LBN Brand Shares of Hosiery: % Value 2014-2017
Table 7 Forecast Sales of Hosiery by Category: Volume 2017-2022
Table 8 Forecast Sales of Hosiery by Category: Value 2017-2022
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2017-2022
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2017-2022

Apparel and Footwear in Morocco - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear records healthy performance

Thriving labour market in Morocco

Apparel and footwear retail is fragmented

Internet retailing is a growing sales channel for apparel and footwear

Steady growth is expected over the forecast period

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 12 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 17 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Hosiery in Morocco

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Increasing employability rate of women promotes sheer hosiery sales

Non-sheer hosiery performs well against the threats of informal market

COMPETITIVE LANDSCAPE

SNI Societé Nationale d'Investissement leads hosiery in 2017

Presence of a large number of companies boosts competition

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Hosiery in Morocco - Category analysis

HEADLINES

PROSPECTS

Increasing employability rate of women promotes sheer hosiery sales

Non-sheer hosiery performs well against the threats of informal market

COMPETITIVE LANDSCAPE

SNI Societé Nationale d'Investissement leads hosiery in 2017

Presence of a large number of companies boosts competition

CATEGORY DATA

Apparel and Footwear in Morocco - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear records healthy performance

Thriving labour market in Morocco

Apparel and footwear retail is fragmented

Internet retailing is a growing sales channel for apparel and footwear

Steady growth is expected over the forecast period

MARKET DATA

DEFINITIONS

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