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Country Report

Hosiery in

Hosiery in Vietnam

Mar 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Hosiery continues to record strong current value growth

Towards the end of the review period, hosiery registered strong current value growth for both sheer and non-sheer hosiery, despite the fact that the category is starting to mature. Hosiery is deemed an essential product for Vietnamese consumers.

Non-sheer hosiery dominates

In 2018, non-sheer hosiery dominated overall hosiery in value share terms. In comparison with sheer hosiery, non-sheer products are able to serve various consumer segments for various purposes.

COMPETITIVE LANDSCAPE

Hosiery is highly fragmented with unbranded products

Towards the end of the review period, hosiery in Vietnam is highly fragmented with unbranded products being imported from neighbouring countries such as China or Thailand. Vietnamese consumers can easily purchase unbranded products from residential areas as these products are sold widely across Vietnam with lower pricing, diversified designs and materials.

International players record stronger presence than locals with branded products

Within branded hosiery, international players held a stronger presence compared to local companies. Typically, international brands are more experience, yet offer superior quality products.

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Hosiery Sample Report Hosiery Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in Vietnam?
What are the major brands in Vietnam?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Hosiery in Vietnam - Category analysis

HEADLINES

PROSPECTS

Hosiery continues to record strong current value growth

Non-sheer hosiery dominates

COMPETITIVE LANDSCAPE

Hosiery is highly fragmented with unbranded products

International players record stronger presence than locals with branded products

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2013-2018
Table 2 Sales of Hosiery by Category: Value 2013-2018
Table 3 Sales of Hosiery by Category: % Volume Growth 2013-2018
Table 4 Sales of Hosiery by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Hosiery: % Value 2014-2018
Table 6 LBN Brand Shares of Hosiery: % Value 2015-2018
Table 7 Forecast Sales of Hosiery by Category: Volume 2018-2023
Table 8 Forecast Sales of Hosiery by Category: Value 2018-2023
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2018-2023
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2018-2023

Apparel and Footwear in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear experiences strong performance in 2018

International brands start to penetrate Vietnam

Unbranded goods and counterfeits continue to dominate

Social networks become most effective channel for advertising products

Apparel and footwear predicted to record healthy growth

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 12 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 17 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

Megatrends

Country Report

Hosiery in Vietnam

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Hosiery continues to record strong current value growth

Non-sheer hosiery dominates

COMPETITIVE LANDSCAPE

Hosiery is highly fragmented with unbranded products

International players record stronger presence than locals with branded products

Samples

Overview

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Table of Contents

Hosiery in Vietnam - Category analysis

HEADLINES

PROSPECTS

Hosiery continues to record strong current value growth

Non-sheer hosiery dominates

COMPETITIVE LANDSCAPE

Hosiery is highly fragmented with unbranded products

International players record stronger presence than locals with branded products

CATEGORY DATA

Apparel and Footwear in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear experiences strong performance in 2018

International brands start to penetrate Vietnam

Unbranded goods and counterfeits continue to dominate

Social networks become most effective channel for advertising products

Apparel and footwear predicted to record healthy growth

MARKET DATA

DEFINITIONS

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