Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Hosiery in

Hosiery in Vietnam

Feb 2020

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Rising incomes and fashion awareness boost demand for higher quality hosiery

Both sheer and non-sheer hosiery continued to post strong value and volume growth in 2019, despite the fact that the category is starting to mature. Indeed, hosiery is deemed an essential product in Vietnam.

Healthy lifestyle trend helps drive non-sheer hosiery sales

Non-sheer hosiery led growth in 2019 due to the rise in the popularity of sport and gym workouts among Vietnamese consumers. In comparison with sheer hosiery, non-sheer products are able to serve various consumer segments for a wide range of different purposes.

Warm climate and current fashion trends limit demand for sheer hosiery

While non-sheer hosiery sales are rising rapidly, demand for sheer hosiery continues to be limited by Vietnam’s tropical climate and humid weather. In addition, the athleisure trend is resulting in women opting for sports footwear rather than pump heels.

COMPETITIVE LANDSCAPE

Fragmented sales due to strength of unbranded and counterfeit products

Hosiery in Vietnam remains highly fragmented, with unbranded products imported from neighbouring countries such as China and Thailand enjoying a very high level of popularity. Consumers can easily purchase unbranded products from residential areas as they are sold widely across Vietnam for lower prices, offering diversified designs and materials.

Global players gaining sales share in line with fast fashion trend

Fast-fashion brands such as Zara and H&M continued to perform strongly within hosiery in Vietnam in 2019. Demand for international brands is being fuelled by rising disposable incomes, increasing fashion awareness and the adoption of Western fashion trends, especially in urban areas.

International companies continue to outperform local branded players

Within branded hosiery, international players have a stronger presence than local companies. Typically, international brands have longer operating experience and offer superior quality products.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Hosiery Sample Report Hosiery Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in Vietnam?
What are the major brands in Vietnam?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

Want to find out more about this report?

Request more information

Hosiery in Vietnam - Category analysis

HEADLINES

PROSPECTS

Rising incomes and fashion awareness boost demand for higher quality hosiery

Healthy lifestyle trend helps drive non-sheer hosiery sales

Warm climate and current fashion trends limit demand for sheer hosiery

COMPETITIVE LANDSCAPE

Fragmented sales due to strength of unbranded and counterfeit products

Global players gaining sales share in line with fast fashion trend

International companies continue to outperform local branded players

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2014-2019
Table 2 Sales of Hosiery by Category: Value 2014-2019
Table 3 Sales of Hosiery by Category: % Volume Growth 2014-2019
Table 4 Sales of Hosiery by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Hosiery: % Value 2015-2019
Table 6 LBN Brand Shares of Hosiery: % Value 2016-2019
Table 7 Forecast Sales of Hosiery by Category: Volume 2019-2024
Table 8 Forecast Sales of Hosiery by Category: Value 2019-2024
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2019-2024
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2019-2024

Apparel and Footwear in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Increasing incomes and social media usage boost apparel and footwear sales

Strong economic growth attracting international brands

High price sensitivity supports popularity of unbranded goods and counterfeits

Social media increasingly important to raising brand awareness

Improving living standards and new fashion trends to fuel growth

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2014-2019
Table 12 Sales of Apparel and Footwear by Category: Value 2014-2019
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2015-2019
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019
Table 17 Distribution of Apparel and Footwear by Format: % Value 2014-2019
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2019
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2019-2024

Megatrends

Country Report

Hosiery in Vietnam

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Rising incomes and fashion awareness boost demand for higher quality hosiery

Healthy lifestyle trend helps drive non-sheer hosiery sales

Warm climate and current fashion trends limit demand for sheer hosiery

COMPETITIVE LANDSCAPE

Fragmented sales due to strength of unbranded and counterfeit products

Global players gaining sales share in line with fast fashion trend

International companies continue to outperform local branded players

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Hosiery in Vietnam - Category analysis

HEADLINES

PROSPECTS

Rising incomes and fashion awareness boost demand for higher quality hosiery

Healthy lifestyle trend helps drive non-sheer hosiery sales

Warm climate and current fashion trends limit demand for sheer hosiery

COMPETITIVE LANDSCAPE

Fragmented sales due to strength of unbranded and counterfeit products

Global players gaining sales share in line with fast fashion trend

International companies continue to outperform local branded players

CATEGORY DATA

Apparel and Footwear in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Increasing incomes and social media usage boost apparel and footwear sales

Strong economic growth attracting international brands

High price sensitivity supports popularity of unbranded goods and counterfeits

Social media increasingly important to raising brand awareness

Improving living standards and new fashion trends to fuel growth

MARKET DATA

APPENDIX

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Recently Viewed

Complete Catalogue

Country Reports