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Country Report

Hosiery in

Hosiery in Italy

Mar 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Athleisure impacts hosiery

Hosiery is set to continue to be impacted by the athleisure trend, which is strong across most apparel categories in Italy. Athleisure has become part of consumers’ lifestyles as they turn to informal and comfortable outfits and increasingly wear sportswear on a daily basis, not just for sport.

Non-sheer hosiery set to outperform

Non-sheer hosiery has a wider consumer base than sheer hosiery, accounting for nearly two thirds of total sales in Italy, and it is expected to continue to perform well over the forecast period. Growth will be driven by the increasing popularity of speciality sports socks given the evident athleisure trend.

Chained stores continue to expand

Distribution channels in hosiery have evolved considerably in Italy in the last two decades, with chained stores gaining ground at the expense of independent multi-brand stores and market stalls. Chained mono-brand stores have become the most important channel for hosiery, which consumers visit when looking for medium quality as well as more sophisticated or special hosiery.

COMPETITIVE LANDSCAPE

Calzedonia remains the leading brand

Domestic brand Calzedonia confirmed its leadership within the fragmented category of hosiery in Italy. Calzedonia’s success is principally due to its wide network of mono-brand stores in strategic locations such as city centres and shopping malls.

Golden Lady number one company

Golden Lady SpA continued to be the most important company in hosiery thanks to its homonymous brand, Omsa, Filodoro, Sisi and Philippe Matignon. Its brands are especially known to Italian consumers for their quality.

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Hosiery Sample Report Hosiery Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hosiery industry in Italy with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hosiery industry in Italy, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hosiery in Italy market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hosiery in Italy?
What are the major brands in Italy?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Hosiery in Italy - Category analysis

HEADLINES

PROSPECTS

Athleisure impacts hosiery

Non-sheer hosiery set to outperform

Chained stores continue to expand

COMPETITIVE LANDSCAPE

Calzedonia remains the leading brand

Golden Lady number one company

CATEGORY DATA

Table 1 Sales of Hosiery by Category: Volume 2013-2018
Table 2 Sales of Hosiery by Category: Value 2013-2018
Table 3 Sales of Hosiery by Category: % Volume Growth 2013-2018
Table 4 Sales of Hosiery by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Hosiery: % Value 2014-2018
Table 6 LBN Brand Shares of Hosiery: % Value 2015-2018
Table 7 Forecast Sales of Hosiery by Category: Volume 2018-2023
Table 8 Forecast Sales of Hosiery by Category: Value 2018-2023
Table 9 Forecast Sales of Hosiery by Category: % Volume Growth 2018-2023
Table 10 Forecast Sales of Hosiery by Category: % Value Growth 2018-2023

Apparel and Footwear in Italy - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear continues its downward trend

Athleisure impacts all categories and drives growth

Fast fashion brands expand further

Internet retailing records dynamic growth

Rising consumer confidence to benefit forecast performance

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 12 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 17 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

Megatrends

Country Report

Hosiery in Italy

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Athleisure impacts hosiery

Non-sheer hosiery set to outperform

Chained stores continue to expand

COMPETITIVE LANDSCAPE

Calzedonia remains the leading brand

Golden Lady number one company

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Hosiery in Italy - Category analysis

HEADLINES

PROSPECTS

Athleisure impacts hosiery

Non-sheer hosiery set to outperform

Chained stores continue to expand

COMPETITIVE LANDSCAPE

Calzedonia remains the leading brand

Golden Lady number one company

CATEGORY DATA

Apparel and Footwear in Italy - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear continues its downward trend

Athleisure impacts all categories and drives growth

Fast fashion brands expand further

Internet retailing records dynamic growth

Rising consumer confidence to benefit forecast performance

MARKET DATA

DEFINITIONS

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