Large cooking appliances is expected to return to slightly positive volume over the forecast period, due to the continuously increasing number of households in Austria, along with ultimately unavoidable replacement purchases. Aside from freestanding cookers, built-in hobs, ovens, and cooker hoods are essential items and will be part of all kitchens for the foreseeable future.
As long as economic pressures settle and consumer spending behaviours return to pre-pandemic levels, modern large cooking appliances offer plenty of scope for ongoing innovations and added functionality options. Trends which were emerging during the home-improvements era during the pandemic are likely to return, such as those for ovens with steam (and other alternative functions), built-in counter cooker hoods fixed onto kitchen counters, and induction hobs without predefined cooking zones.
There is an element of polarisation in large cooking appliances and mid-priced brands are in danger of losing ground over the forecast period. Premium brands, such as leading Siemens (BSH Hausgeräte GmbH), second-placed Miele (Miele GesmbH), and third-placed Bosch (also from BSH Hausgeräte GmbH), are expected to continue leading large cooking appliances in the forecast period.
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Understand the latest market trends and future growth opportunities for the Large Cooking Appliances industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Large Cooking Appliances
The large cooking appliances includes freestanding cookers, built-in ovens, built-in hobs and cooker hoods.
See All of Our DefinitionsThis report originates from Passport, our Large Cooking Appliances research and analysis database.
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