Competitive Landscape
Carrefour Expands beyond Major Cities to Defend Lead against Rising Competition
Hypermarkets in Egypt are highly concentrated, with Majid Al Futtaim Hypermarkets LLC, operating as Carrefour, holding a 38% share in 2025, significantly ahead of the next largest competitors—Al Hawary Co at 8%, Spinneys Egypt Ltd at 6%, and Emke Group at 6%. Over the past five years, the industry has become moderately less concentrated, as Carrefour’s share declined from 43% in 2020 to 38% in 2025, while other players such as Al Hawary Co and Spinneys Egypt Ltd experienced only modest changes in share.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Hypermarkets industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hypermarkets industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hypermarkets in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hypermarkets in Egypt?
- Which are the leading retailers in Hypermarkets in Egypt?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Hypermarkets in Egypt - Category analysis
Key Data Insights
Hypermarkets Summary
Carrefour’S Expansion and Value Innovation Boost Shopper Loyalty
Express Checkout and Digital Integration Reshape Store Experience
Carrefour’S Private Label Expansion Defends Value and Trust
Lulu and Modon Deploy Digital-First Stores to Capture Regional Demand
Carrefour’S Private Label Strategy Secures Loyalty through Affordability
Carrefour Expands beyond Major Cities to Defend Lead against Rising Competition
Retail in Egypt - Industry Overview
2025 Developments
Key Data Insights
Supeco Accelerates Discount Expansion as Value-First Mindset Deepens
Discounters and Small Local Grocers Lead as Affordability Drives Choices
Majid Al Futtaim Expands Supeco to Capture Price-Sensitive Demand
Carrefour and Spinneys Drive Expansion beyond Cairo to Unlock New Growth
Lifestyle Malls and Mixed-Use Projects Shift Focus to Experience and Aspiration
Fintech and Ai Partnerships Redefine Affordability and Deepen Digital Adoption
Majid Al Futtaim and E-Commerce Leaders Stabilise Hierarchy as New Concepts Emerge
Informal Retail
Opening Hours for Physical Retail
Seasonality
Holy Month of Ramadan
Eid al-Fitr and Eid al-Adha
Christmas Break
Back-to-School
Mother’s Day
Valentine’s Day
Black Friday
Country Reports Disclaimer
Hypermarkets
Hypermarkets are chained or independent retail outlets with a selling space of over 2,500 square metres and with a focus on selling both grocery and non-grocery merchandise. Hypermarkets are frequently located on out-of-town sites with large parking lots or as the anchor store in a shopping centre. Example brands include Carrefour, E Leclerc, and Walmart Supercenter.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hypermarkets research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!