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Country Report

Hypermarkets in

Hypermarkets in India

Feb 2021

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Location and high share of non-essential products contribute to decline

After seeing many years of double-digit current value growth, hypermarkets turned to decline in 2020. This was one of the grocery retail channels most negatively impacted by COVID-19, partly due to the location of such outlets.

Strategies by players both before and after the pandemic limit decline

To sustain their growth during the lockdown, hypermarkets focused on home delivery services by partnering with ride-hailing companies and food delivery companies to deliver products to the homes of consumers who did not want to venture out for fear of contracting COVID-19. However, this is likely to be a short-term strategy to retain the consumer base, and will not be profitable in the long-run due to high delivery costs.

Avenue Supermarts leads through outlet openings and e-commerce

Avenue Supermarts with its D-Mart brand maintained its lead in hypermarkets in value terms in 2020. Before the pandemic, the company was looking to accelerate its revenue growth by opening 30 stores annually, up from an average of 20 in the previous few years.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Hypermarkets industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hypermarkets industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hypermarkets in India market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Hypermarkets in India?
Are hypermarkets taking over grocery retailing in India?
Are consumers increasingly choosing hypermarkets for their convenient, one-stop-shop offering?
How are hypermarket operators affecting sales of non-grocery products in India?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

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Hypermarkets in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Location and high share of non-essential products contribute to decline

Strategies by players both before and after the pandemic limit decline

Avenue Supermarts leads through outlet openings and e-commerce

RECOVERY AND OPPORTUNITIES

Rebound to growth as consumers look for the best prices

Hypermarkets will offer more fresh food and a wider product variety

Changing demand towards smaller neighbourhood stores will hamper growth

CHANNEL DATA

Table 1 Hypermarkets: Value Sales, Outlets and Selling Space 2015-2020
Table 2 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 3 Hypermarkets GBO Company Shares: % Value 2016-2020
Table 4 Hypermarkets GBN Brand Shares: % Value 2017-2020
Table 5 Hypermarkets LBN Brand Shares: Outlets 2017-2020
Table 6 Hypermarkets LBN Brand Shares: Selling Space 2017-2020
Table 7 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 8 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025

Retailing in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on retailing

COVID-19 country impact

E-commerce partnerships with kirana stores set to maintain growth

Expansion to lower-tier cities expected across the board

What next for retailing?

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2019

Physical retail landscape

Cash and carry

Table 9 Cash and Carry Sales: Value 2015-2020

Seasonality

Diwali
End of season sale

Payments and delivery

Emerging business models

MARKET DATA

Table 10 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 11 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 12 Sales in Store-based Retailing by Channel: Value 2015-2020
Table 13 Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
Table 14 Store-based Retailing Outlets by Channel: Units 2015-2020
Table 15 Store-based Retailing Outlets by Channel: % Unit Growth 2015-2020
Table 16 Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 17 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 19 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 20 Sales in Grocery Retailers by Channel: Value 2015-2020
Table 21 Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 22 Grocery Retailers Outlets by Channel: Units 2015-2020
Table 23 Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 24 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020
Table 25 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 26 Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 27 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 28 Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 29 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Table 30 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 31 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 32 Sales in Mixed Retailers by Channel: Value 2015-2020
Table 33 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020
Table 34 Mixed Retailers Outlets by Channel: Units 2015-2020
Table 35 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 36 Retailing GBO Company Shares: % Value 2016-2020
Table 37 Retailing GBN Brand Shares: % Value 2017-2020
Table 38 Store-based Retailing GBO Company Shares: % Value 2016-2020
Table 39 Store-based Retailing GBN Brand Shares: % Value 2017-2020
Table 40 Store-based Retailing LBN Brand Shares: Outlets 2017-2020
Table 41 Non-Store Retailing GBO Company Shares: % Value 2016-2020
Table 42 Non-Store Retailing GBN Brand Shares: % Value 2017-2020
Table 43 Grocery Retailers GBO Company Shares: % Value 2016-2020
Table 44 Grocery Retailers GBN Brand Shares: % Value 2017-2020
Table 45 Grocery Retailers LBN Brand Shares: Outlets 2017-2020
Table 46 Grocery Retailers LBN Brand Shares: Selling Space 2017-2020
Table 47 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020
Table 48 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020
Table 49 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020
Table 50 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020
Table 51 Mixed Retailers GBO Company Shares: % Value 2016-2020
Table 52 Mixed Retailers GBN Brand Shares: % Value 2017-2020
Table 53 Mixed Retailers LBN Brand Shares: Outlets 2017-2020
Table 54 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020
Table 55 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025
Table 56 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025
Table 57 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025
Table 58 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025
Table 59 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2020-2025
Table 60 Forecast Store-based Retailing Outlets by Channel: Units 2020-2025
Table 61 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025
Table 62 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025
Table 63 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025
Table 64 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 65 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 66 Forecast Sales in Grocery Retailers by Channel: Value 2020-2025
Table 67 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2020-2025
Table 68 Forecast Grocery Retailers Outlets by Channel: Units 2020-2025
Table 69 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025
Table 70 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 71 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 72 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025
Table 73 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025
Table 74 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025
Table 75 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025
Table 76 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 77 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 78 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025
Table 79 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025
Table 80 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025
Table 81 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025

Megatrends

Country Report

Hypermarkets in India

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Location and high share of non-essential products contribute to decline

Strategies by players both before and after the pandemic limit decline

Avenue Supermarts leads through outlet openings and e-commerce

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Hypermarkets in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Location and high share of non-essential products contribute to decline

Strategies by players both before and after the pandemic limit decline

Avenue Supermarts leads through outlet openings and e-commerce

RECOVERY AND OPPORTUNITIES

Rebound to growth as consumers look for the best prices

Hypermarkets will offer more fresh food and a wider product variety

Changing demand towards smaller neighbourhood stores will hamper growth

CHANNEL DATA

Retailing in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on retailing

COVID-19 country impact

E-commerce partnerships with kirana stores set to maintain growth

Expansion to lower-tier cities expected across the board

What next for retailing?

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

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