Volume sales of imaging devices are expected to continue to struggle in terms of volumes sold, with both digital camcorders and digital cameras set to see negative retail volume CAGRs over the forecast period. The release of some pent-up demand from 2021 and 2022 is expected, as consumers start to return to aspects of their lives that may prompt the purchase of a camera or camcorder, such as holidays or family events, resulting in slower declines for imaging devices than in 2022 in most years of the forecast period.
The well-known correlation between holidays and purchases of imaging devices explains future demand very well. After the years of the pandemic, Germans will be eager to travel, which could limit the decline in sales of digital cameras and camcorders.
An interesting development that can be observed at the moment is that niche consumers in Germany are retreating more and more to specialist stores. They prefer to buy in professional stores rather than in large retail centres or online.
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Understand the latest market trends and future growth opportunities for the Imaging Devices industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Imaging Devices
This report originates from Passport, our Imaging Devices research and analysis database.
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