Retail current volume sales of imaging devices will continue to be cannibalised by smartphones throughout the forecast period, but their rate of decline will steadily decelerate. What will be left in 2027 is a hard core of professional photographers and serious photography enthusiasts, as most other consumers are expected to switch to using their smartphones to take everyday photographs and videos.
As has been the case for many years, digital camcorders is expected to see a slower rate of retail volume decline than digital cameras, although from a lower base, during the forecast period. As a result, the share of retail volume sales of imaging devices accounted for by digital camcorders within imaging devices will rise to more than a third by the end of the forecast period.
To be able to succeed in imaging devices, there are two strategies, both of which are expected to continue in the forecast period. At the lower end of the market, one of the most effective ways of maintaining consumer demand has been through price cuts.
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Understand the latest market trends and future growth opportunities for the Imaging Devices industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Imaging Devices industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Imaging devices includes cameras and camcorders.See All of Our Definitions
This report originates from Passport, our Imaging Devices research and analysis database.
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