Imaging Devices in Portugal

August 2022
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Imaging Devices industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Imaging Devices industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Imaging Devices in Portugal report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Imaging Devices in Portugal?
  • Which are the leading brands in Portugal?
  • How are products distributed in Portugal?
  • How is the rise of e-commerce changing the retail landscape?
  • How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
  • How are considerations such as urban development and the rise in single-person households driving sales growth?
  • Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
  • Where is future growth expected to be most dynamic?

Imaging Devices in Portugal - Category analysis

KEY DATA FINDINGS

2022 DEVELOPMENTS

The return of tourism helps to boost sales of digital cameras, although competition from smartphones remains high
Premiumisation trend in digital cameras helps to support value performance, but this remains a niche for professionals and dedicated hobbyists
Digital camcorders continue to present a declining trend, with only niche audience appeal

PROSPECTS AND OPPORTUNITIES

Lower-end models will continue to be cannibalised by smartphones, whilst players appeal to dedicated photography interests with premium models
“Vintage photography” trend boosts niche for analogue cameras such as the iconic Polaroid brand
Omnichannel model continues to gain relevance in imaging devices

CATEGORY DATA

Table 1 Sales of Imaging Devices by Category: Volume 2017-2022 Table 2 Sales of Imaging Devices by Category: Value 2017-2022 Table 3 Sales of Imaging Devices by Category: % Volume Growth 2017-2022 Table 4 Sales of Imaging Devices by Category: % Value Growth 2017-2022 Table 5 NBO Company Shares of Imaging Devices: % Volume 2018-2022 Table 6 LBN Brand Shares of Imaging Devices: % Volume 2019-2022 Table 7 Distribution of Imaging Devices by Channel: % Volume 2017-2022 Table 8 Forecast Sales of Imaging Devices by Category: Volume 2022-2027 Table 9 Forecast Sales of Imaging Devices by Category: Value 2022-2027 Table 10 Forecast Sales of Imaging Devices by Category: % Volume Growth 2022-2027 Table 11 Forecast Sales of Imaging Devices by Category: % Value Growth 2022-2027

Consumer Electronics in Portugal - Industry Overview

EXECUTIVE SUMMARY

Consumer electronics in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2017-2022 Table 13 Sales of Consumer Electronics by Category: Value 2017-2022 Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2017-2022 Table 15 Sales of Consumer Electronics by Category: % Value Growth 2017-2022 Table 16 NBO Company Shares of Consumer Electronics: % Volume 2018-2022 Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2019-2022 Table 18 Distribution of Consumer Electronics by Channel: % Volume 2017-2022 Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2022-2027 Table 20 Forecast Sales of Consumer Electronics by Category: Value 2022-2027 Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2022-2027 Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Imaging Devices

  • Digital Cameras
  • Digital Camcorders

Imaging Devices

Imaging devices includes cameras and camcorders.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Imaging Devices research and analysis database.

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