Writing instruments should continue on its path to recovery during 2023 as schools fully return to normality with in-class learning, which is seen as important given the country’s lack of digital infrastructure and moderate internet adoption among the general population. Mexico is not yet prepared to sustain an online or hybrid education system, so it is very unlikely that online schooling will become a significant trend.
Inspired by the return to physical class-based learning for the 2022-2023 school year, “the day of creativity” is a celebration to promote creativity. This inspired writing instruments brands to launch a series of campaigns to encourage kids to compete in events designed to exploit their creativity using the brand’s products.
There is a global trend towards sustainability which is impacting the way people consume products, with this being linked to growing concerns for the environment and climate change. As such, people are increasingly turning to products from brands that are making efforts to reduce their carbon footprint, including through adjusting their production processes as well as their supply and distribution chains.
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Understand the latest market trends and future growth opportunities for the Writing Instruments industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Writing Instruments industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Writing instruments is the aggregate of pens, pencils, colouring, markers and highlighters and writing accessories.See All of Our Definitions
This report originates from Passport, our Writing Instruments research and analysis database.
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