Overall current value sales in street stalls/kiosks will recover to pre-pandemic levels in 2024, posting continued strong and positive but slowing growth throughout the forecast period. Consumer purchasing power is set to remain weak with the majority of the category’s customers coming from Indonesia’s lower middle-income segment.
Fried chicken products will remain firm favourites with Indonesian consumers who frequent street stalls and kiosks, with beverages also continuing to contribute strongly to sales. Unlike fried chicken, which is in no need of innovation, the success of beverage products is highly dependent on players’ investment in innovative new lines.
Digital payments via QRIS barcode scanning will become increasingly popular in street stalls/kiosks in Indonesia during the forecast period, in both chained and independent outlets. Chained brands are likely to offer substantially more, and more attractive, promotions associated with such payments than independent brands, in order to push the trend which is slow to move in the category.
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Understand the latest market trends and future growth opportunities for the Street Stalls/Kiosks industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Street Stalls/Kiosks
Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.
See All of Our DefinitionsThis report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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