Like all other consumer foodservice channels, street stalls/kiosks also contracted in current value terms in 2020 due to social distancing and home seclusion amongst the Turkish population as a result of COVID-19. Particularly hard-hit were street stalls/kiosks located in high-traffic areas, including those situated in close proximity to public transport stations and those located in areas that normally attract significant numbers of tourists.
Street stalls/kiosks are amongst the cheapest options for consumers when it comes to consumer foodservice. Even before the pandemic, the economic scenario was already rather sluggish, and COVID-19 led to a worsening of the situation.
Independent street stalls/kiosks continued to dominate street stalls/kiosks in 2021, with chained players continuing to account for only a very small proportion of overall sales. Most of this category is comprised of street stalls/kiosks offering either traditional döner, toast and hot dog snacks, or of smaller outlets that sell cigarettes, newspapers/magazines and packaged sugar confectionery.
Over the forecast period, street stalls/kiosks is expected to recover from the impact of the pandemic very quickly. Full recovery to the 2019 level is projected to be achieved by 2023 in terms of both number of outlets and value sales at constant 2021 prices, although transaction volumes will not reach this target until 2025.
The exchange rate value depreciation of the Turkish lira against foreign currencies, decreasing consumer confidence, rising food prices and lower disposable incomes all significantly increased the operational costs of outlets in 2020 and 2021, and the macroeconomic outlook for the forecast period is not positive. In this climate of rising operational costs for outlets, individual investors may favour setting up street stalls/kiosks over the forecast period, bolstering recovery in terms of outlet numbers.
Independent players are expected to continue to overwhelmingly dominate the sales of street stalls/kiosks in the forecast period. The channel is expected to continue struggling from a lack of investment by leading chained players and major franchises.
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Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.See All of Our Definitions
This report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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