Street stalls/kiosks in Taiwan had seen the aggressive expansion of outlets across the country prior to the COVID-19 outbreak. In particular, brands such as Fat Daddy American Fried Chicken, Macu tea shops, Milk Shop, Kebuke tea shop, COMEBUY and Tea Top significantly increased their outlet numbers from 2017 to 2020.
From cold brew to tea cocktails, Taiwanese tea houses are very popular, and the segment was becoming highly competitive and seeing rapid growth in outlet numbers over the review period, due to the low entry barriers and high demand from consumers. It is popular amongst Taiwanese consumers to have such drinks on the streets during their leisure time, when taking a breaks, after meals, during shopping, for refreshment or as a desserts.
Despite the fierce competition and increasing maturity of beverage street stalls/kiosks, many new and independent players have gained a presence through their creativity in drinks and the use of premium ingredients. Online discussion and advertising have an increasing influence on consumers’ beverage selections, and more creative and innovative products have a greater chance of being shared online via social media.
Tea houses constantly introduce new drinks and guide the country’s drinking culture. Therefore, an expanding demographic of Taiwanese consumers is adapting to the takeaway tea-drinking culture.
Large chains are expected to perform well in the forecast period, partly because they have more resources to invest in marketing and brand renovation. Ching Shin, one of the largest tea shops in Taiwan, which has been established in the market for 34 years, has rolled out plans to revamp all of its outlets with a new design, giving the second-generation stores a warm atmosphere to attract its target customers.
In addition to customer footfall being hit hard by the pandemic, street stalls/kiosks also faced increasing challenges in other directions, with one of these being rising costs. The cost of raw materials increased by 10-20%, while labour costs also increased, leading to rising operating costs.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Street Stalls/Kiosks industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Street Stalls/Kiosks industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.See All of Our Definitions
This report originates from Passport, our Street Stalls/Kiosks research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!