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Country Report

Street Stalls/Kiosks in

Street Stalls/Kiosks in Germany

Apr 2020

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand for convenience fuels street stalls/kiosks

Overall, street stalls/kiosks account for only a small share in consumer foodservice, considering that the most common outlets in Germany are standalone restaurants. In 2019, however, growth in street stalls/kiosks in terms of value sales and transactions accelerated compared to the previous year This was in large part driven by the ongoing shift towards away-from-home consumption in consumer foodservice overall.

Growing on-the-go demand drives outlet expansion among chains

Overall, street stalls/kiosks recorded a slight decline in the number of outlets in 2019; however, in this context, there is a diverging development between chained and independent players. While independent players showed a slight decline, chains registered considerable growth in outlet numbers.

Ongoing street food trend supports further growth

In 2019, the German street food culture continued to grow, with food trucks becoming more prevalent and the number of street food festivals increasing. This is due to consumers’ interest in culinary culture generally and high-quality products more specifically, especially in view of the overarching healthy living trend.

COMPETITIVE LANDSCAPE

Leading player Autobahn Tank & Rast sees growing competition

The competitive landscape in street stalls/kiosks in Germany is characterised by the dominance of independent players. As a result of the strong bakery culture in the country, in combination with a dense network of service stations, Autobahn Tank & Rast led street stalls/kiosks in 2019, with its brand Brotzeit.

Chain Grillbar records growth with traditional approach

The second ranked chain, Grillbar, is a street stall/kiosk positioned outside Hornbach home improvement centres, specialising in currywurst, while following a traditional sausage stand approach. At the same time, the chain, which was developed by a starred chef, focuses on consistently high product quality throughout its outlets.

Herr von Schwaben reflects emergence of food truck chains

Against the backdrop of a growing street food culture, the food truck chain Herr von Schwaben developed in south Germany in an attempt to permanently offer products at various locations rather than only during festival times. By establishing a chain, the food truck company aims to build a well-known brand that can expand beyond its origins to be able to benefit from the dynamic development on a broader scale.

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Street Stalls/Kiosks Sample Report Street Stalls/Kiosks Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Street Stalls/Kiosks industry in Germany with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Street Stalls/Kiosks industry in Germany, our research will save you time and money while empowering you to make informed, profitable decisions.

The Street Stalls/Kiosks in Germany market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Street Stalls/Kiosks in Germany?
What are the major brands in Germany?
How prevalent are chained street stalls or kiosks in Germany?
Are any foodservice operators using the street stall or kiosk format to expand into other semi-captive locations or to reach a broader audience?
What is the average sales per outlet for an independent street stall/kiosk in Germany?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

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Street Stalls/Kiosks in Germany - Category analysis

HEADLINES

PROSPECTS

Demand for convenience fuels street stalls/kiosks

Growing on-the-go demand drives outlet expansion among chains

Ongoing street food trend supports further growth

COMPETITIVE LANDSCAPE

Leading player Autobahn Tank & Rast sees growing competition

Chain Grillbar records growth with traditional approach

Herr von Schwaben reflects emergence of food truck chains

CATEGORY DATA

Table 1 Street Stalls/Kiosks: Units/Outlets 2014-2019
Table 2 Sales in Street Stalls/Kiosks: Number of Transactions 2014-2019
Table 3 Sales in Street Stalls/Kiosks: Foodservice Value 2014-2019
Table 4 Street Stalls/Kiosks: % Units/Outlets Growth 2014-2019
Table 5 Sales in Street Stalls/Kiosks: % Transaction Growth 2014-2019
Table 6 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2014-2019
Table 7 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2015-2019
Table 8 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2016-2019
Table 9 Forecast Street Stalls/Kiosks: Units/Outlets 2019-2024
Table 10 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2019-2024
Table 11 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2019-2024
Table 12 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2019-2024
Table 13 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2019-2024
Table 14 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2019-2024

Consumer Foodservice in Germany - Industry Overview

EXECUTIVE SUMMARY

Changing lifestyles and low unemployment fuel sales in 2019

Digitalisation slowly takes hold, while delivery services battle for share

Burger concepts setting trends which resonated strongly in 2019

Independents performance mixed, though opportunities in pop-ups and food trucks

Positive economic outlook a boon to foodservice, especially for chains

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2014-2019
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2014-2019
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2019
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2014-2019
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2014-2019
Table 20 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2014-2019
Table 21 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2019
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2014-2019
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2014-2019
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2019
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2016-2019
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2019
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2019-2024
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2019-2024

Megatrends

Country Report

Street Stalls/Kiosks in Germany

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Executive Summary

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PROSPECTS

Demand for convenience fuels street stalls/kiosks

Growing on-the-go demand drives outlet expansion among chains

Ongoing street food trend supports further growth

COMPETITIVE LANDSCAPE

Leading player Autobahn Tank & Rast sees growing competition

Chain Grillbar records growth with traditional approach

Herr von Schwaben reflects emergence of food truck chains

Samples

Overview

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Table of Contents

Street Stalls/Kiosks in Germany - Category analysis

HEADLINES

PROSPECTS

Demand for convenience fuels street stalls/kiosks

Growing on-the-go demand drives outlet expansion among chains

Ongoing street food trend supports further growth

COMPETITIVE LANDSCAPE

Leading player Autobahn Tank & Rast sees growing competition

Chain Grillbar records growth with traditional approach

Herr von Schwaben reflects emergence of food truck chains

CATEGORY DATA

Consumer Foodservice in Germany - Industry Overview

EXECUTIVE SUMMARY

Changing lifestyles and low unemployment fuel sales in 2019

Digitalisation slowly takes hold, while delivery services battle for share

Burger concepts setting trends which resonated strongly in 2019

Independents performance mixed, though opportunities in pop-ups and food trucks

Positive economic outlook a boon to foodservice, especially for chains

MARKET DATA

CORONAVIRUS (COVID-19)

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