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Country Report

Concentrates in

Concentrates in Uruguay

24 pages, Mar 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Powder concentrates a cheaper option than juice

Powder concentrates are a cheaper option for consumers than juice. The majority of powder concentrates offer fruit flavours to compete with juice brands.

Liquid concentrates remains a niche

Contrary to the situation in powder concentrates, liquid concentrates remained a niche in 2018, with the category suffering from both a lack of new product development and advertising. There are only a few companies in Uruguay which sell liquid concentrates, with their assortment having changed little over the years and generally attracting the same consumers.

COMPETITIVE LANDSCAPE

Mondelez Uruguay remains the leading player

Mondelez Uruguay remained the leading company in concentrates in 2018, being present only in powder concentrates. The company offers the Clight and Tang brands, both of which can be found in the majority of grocery outlets in the country.

The leading companies launch healthier variants of their products

With consumers increasingly looking for healthier soft drinks, concentrate manufacturers have been focusing on catering for this demand. In powder concentrates, Mondelez has launched a range of Clight products with a healthier image, for example sugar-free variants as well as versions sweetened with stevia, while it is promoting its Tang brand as both refreshing and low in sugar.

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Concentrates Market Sample Report Concentrates Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Concentrates industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Concentrates industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Concentrates in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Concentrates in Uruguay?
What are the major brands in Uruguay?
Who are the key consumers of concentrates in Uruguay?
How do premium vs. standard vs. economy brands compete for sales and market share?
How does the sales performance of domestic manufacturers compare to international brands/manufacturers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Soft Drinks market research database.

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Concentrates in Uruguay - Category analysis

HEADLINES

PROSPECTS

Powder concentrates a cheaper option than juice

Liquid concentrates remains a niche

COMPETITIVE LANDSCAPE

Mondelez Uruguay remains the leading player

The leading companies launch healthier variants of their products

CATEGORY DATA

Concentrates Conversions

Summary 1 Concentrates Conversion Factors for ReadytoDrink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2013-2018
Table 2 Off-trade Sales of Concentrates by Category: Value 2013-2018
Table 3 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2013-2018
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2014-2018
Table 6 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2015-2018
Table 7 NBO Company Shares of Off-trade Concentrates: % Value 2014-2018
Table 8 LBN Brand Shares of Off-trade Concentrates: % Value 2015-2018
Table 9 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2014-2018
Table 10 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2015-2018
Table 11 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2014-2018
Table 12 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2018
Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 15 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 16 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023

Soft Drinks in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumers shifting to healthier soft drinks

Economic slowdown impacts all categories

Large manufacturers leave little room for new smaller players to grow

Manufacturers launch new products with a lower sugar content

Forecast period sales are expected to remain relatively stable

MARKET DATA

Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2013-2018
Table 18 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2013-2018
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2013-2018
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2013-2018
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2018
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2018
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2018
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2018
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2013-2018
Table 26 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2013-2018
Table 27 Off-trade Sales of Soft Drinks by Category: Value 2013-2018
Table 28 Off-trade Sales of Soft Drinks by Category: % Value Growth 2013-2018
Table 29 Sales of Soft Drinks by Total Fountain On-trade: Volume 2013-2018
Table 30 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2013-2018
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2018
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2018
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2014-2018
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2015-2018
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2013-2018
Table 36 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2018
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 42 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 45 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 46 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023

Megatrends

Country Report

Concentrates in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Powder concentrates a cheaper option than juice

Liquid concentrates remains a niche

COMPETITIVE LANDSCAPE

Mondelez Uruguay remains the leading player

The leading companies launch healthier variants of their products

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Concentrates in Uruguay - Category analysis

HEADLINES

PROSPECTS

Powder concentrates a cheaper option than juice

Liquid concentrates remains a niche

COMPETITIVE LANDSCAPE

Mondelez Uruguay remains the leading player

The leading companies launch healthier variants of their products

CATEGORY DATA

Concentrates Conversions

Soft Drinks in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumers shifting to healthier soft drinks

Economic slowdown impacts all categories

Large manufacturers leave little room for new smaller players to grow

Manufacturers launch new products with a lower sugar content

Forecast period sales are expected to remain relatively stable

MARKET DATA

DEFINITIONS

SOURCES

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