Concentrates in Belgium

January 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Concentrates industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Concentrates industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Concentrates in Belgium report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Concentrates in Belgium?
  • To what extent are health considerations impacting consumption of Concentrates in Belgium?
  • How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
  • How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Concentrates in Belgium?
  • Which are the leading brands in Concentrates in Belgium?
  • What potential exists for multinational or domestic soft drinks companies to expand in Belgium?
  • How are products distributed in Concentrates in Belgium?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How have home seclusion and social distancing measures following COVID-19 impacted sales of Concentrates?
  • How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
  • Where is future growth expected to be most dynamic?

Concentrates in Belgium - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Britvic leads liquid concentrates with Teisseire brand, while Isostar from Novartis Nutrition leads the falling powder concentrates
Lockdown supports growth in liquid concentrates as it subverts sales of powder concentrates
Sustainability trend is good for growth in liquid concentrates, while Teisseire grows through diversification

PROSPECTS AND OPPORTUNITIES

Liquid concentrates to continue to rise as powder concentrates falls
Sugar-free liquid concentrates to drive growth while powder concentrates will suffer in the face of competition from elsewhere in soft drinks
Liquid concentrates to benefit from rising sales in bottled water

CATEGORY DATA

Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2016-2021 Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2016-2021 Table 3 Off-trade Sales of Concentrates by Category: Value 2016-2021 Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2016-2021 Table 5 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2018-2021 Table 6 NBO Company Shares of Off-trade Concentrates: % Value 2017-2021 Table 7 LBN Brand Shares of Off-trade Concentrates: % Value 2018-2021 Table 8 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2017-2021 Table 9 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2018-2021 Table 10 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2017-2021 Table 11 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2018-2021 Table 12 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2021-2026 Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2021-2026 Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2021-2026 Table 15 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2021-2026

Soft Drinks in Belgium - Industry Overview

EXECUTIVE SUMMARY

Soft drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
Chart 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2019-2026 Chart 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2019-2026 Chart 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2019-2026 Chart 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2019-2026

MARKET DATA

Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021 Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021 Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021 Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021 Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2020 Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2020 Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2020 Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2020 Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021 Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021 Table 26 Off-trade Sales of Soft Drinks by Category: Value 2016-2021 Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021 Table 28 Sales of Soft Drinks by Total Fountain On-trade: Volume 2016-2021 Table 29 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2016-2021 Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2021 Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2018-2021 Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2017-2021 Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2018-2021 Table 34 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2016-2021 Table 35 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2016-2021 Table 36 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2016-2021 Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2021 Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2021-2026 Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2021-2026 Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2021-2026 Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2021-2026 Table 42 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2021-2026 Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2021-2026 Table 44 Forecast Off-trade Sales of Soft Drinks by Category: Value 2021-2026 Table 45 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2021-2026 Table 46 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2021-2026 Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2021-2026

APPENDIX

Fountain sales in Belgium

DISCLAIMER

SOURCES

Summary 2 Research Sources
The following categories and subcategories are included:

Concentrates

  • Liquid Concentrates
  • Powder Concentrates

Concentrates

This is the aggregation of liquid concentrates and powder concentrates.

See All of Our Definitions
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This report originates from Passport, our Concentrates research and analysis database.

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