Over the forecast period, limited-service restaurants, as a channel, is expected to perform better than other types of consumer foodservice outlets, in constant value terms. Increases in gas and electricity prices, soaring inflation and production costs, and a decline in demand due to declining consumer purchasing power will negatively affect all types of consumer foodservice, but limited-service restaurants will be somewhat spared because they offer lower prices, thus potentially retaining more customers.
Amidst inflationary pressures and with a looming economic recession, consumers will likely become more demanding. The COVID-19 pandemic heightened consumer health awareness.
In 2022, Burger King announced a preliminary partnership with a new operator in Poland, McWin. McWin will be responsible for the further development of the Burger King brand in Poland as a new master-franchisee.
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Limited-Service Restaurants
Limited-Service Restaurants (LSR) combine fast food and 100% home delivery/takeaway outlets. These outlets offer limited menus with items that can be prepared quickly. Customers typically order, pay, and pick up their order from a counter, though some outlets can have limited table service. This also includes 100% Home Delivery/Takeaway which provide no facilities for consumption on the premises. LSR tend to specialize in one or two main entrees such as hamburgers, pizza, or chicken, but they usually also provide drinks, salads, ice cream, dessert, etc. Food preparation is generally simple and involves one or two steps, allowing for kitchen staffs generally consisting of younger, unskilled workers rather than professional chefs. Other key characteristics include: • A standardised and restricted menu • Tight individual portion control on all ingredients and on the finished product • Individual packaging of each item • Counter service • For Chained Limited Service Restaurants, chained and franchised operations which operate under a uniform fascia and corporate identity • Any outlet offering full-service restaurant seating with servers would be excluded, even if delivery service is available.
See All of Our DefinitionsThis report originates from Passport, our Limited-Service Restaurants research and analysis database.
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