Executive Summary

Apr 2019
PROSPECTS
Chained limited-service restaurants’ growth is set to continue boosted by outlet expansion

Value sales at limited-service restaurants are expected to grow well over the forecast period at constant 2018 prices, a performance that can be attributed to the growth posted by chained limited-service restaurants. Within chained limited-service restaurants, pizza, burger and chicken limited-service restaurants are the most popular types in India, with all categories projected to account for slightly more than half of limited-service restaurants value sales in 2023.

Burger limited-service restaurants retains competitive edge through affordable prices

Limited-service restaurants registered healthy volume and value growth in India in 2018, with Latin American cuisine seeing the strongest growth coming from a smaller base. Whilst consumers spend more on eating out, they remain price conscious, which favours fast food options such as burgers.

The delivery boom offers strong growth opportunities

Previously, delivery options were highly limited. However, the growth of third-party delivery partners has facilitated convenience for consumers and revenue growth opportunities for limited-service restaurants.

COMPETITIVE LANDSCAPE
Jubilant Foodworks continues its lead in the chained limited-service restaurants category

Jubilant Foodworks’ Domino’s Pizza remained the leading brand in limited-service restaurants in India in 2018, thanks largely to having by far the highest number of outlets across the country. Furthermore, the company pioneered the pizza concept in India and enjoys strong brand recognition.

McDonald’s continues to dominate burger limited-service restaurants

McDonald’s India continued to be the leading player within burger limited-service restaurants in 2018. The company, with its continued focus on keeping its menu a perfect blend of fresh and classics, was the go-to brand for most college students and working population, who wanted a quick yet hygienic meal.

Optimising business models for delivery platforms

Previously, delivery options for many restaurants were highly limited. However, the growth of third-party delivery partners has facilitated convenience for consumers and revenue growth opportunities for limited-services restaurants.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Fast Food industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fast Food industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fast Food in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Fast Food in India?
  • What are the major brands in India?
  • Which type of fast food (burger fast food, chicken fast food, Asian fast food etc.) is expecting the greatest level of growth over the next five years?
  • Do Fast Casual restaurants have a presence in India?
  • What are fast food chains doing to attract consumers during non-traditional day-parts?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

Limited-Service Restaurants in India - Category analysis

HEADLINES

PROSPECTS

Chained limited-service restaurants’ growth is set to continue boosted by outlet expansion
Burger limited-service restaurants retains competitive edge through affordable prices
The delivery boom offers strong growth opportunities

COMPETITIVE LANDSCAPE

Jubilant Foodworks continues its lead in the chained limited-service restaurants category
McDonald’s continues to dominate burger limited-service restaurants
Optimising business models for delivery platforms

CATEGORY DATA

Table 1 Limited-Service Restaurants by Category: Units/Outlets 2013-2018
Table 2 Sales in Limited-Service Restaurants by Category: Number of Transactions 2013-2018
Table 3 Sales in Limited-Service Restaurants by Category: Foodservice Value 2013-2018
Table 4 Limited-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 5 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 6 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 7 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2014-2018
Table 8 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2015-2018
Table 9 Forecast Limited-Service Restaurants by Category: Units/Outlets 2018-2023
Table 10 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2018-2023
Table 11 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2018-2023
Table 12 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2018-2023
Table 13 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 14 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2018-2023

Consumer Foodservice in India - Industry Overview

EXECUTIVE SUMMARY

Foodservice in India is ever competitive with opportunities available for every category
New cuisines became popular
Independents hold most of the consumer foodservice space
Future looks bright for chained outlets
Third-party delivery service adds dynamism, boosting overall prospects for consumer foodservice

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2018
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2013-2018
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2013-2018
Table 20 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2013-2018
Table 21 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2018
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2018
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2013-2018
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2018
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2018
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2018
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023

SOURCES

Summary 1 Research Sources