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Learn moreApr 2020
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In 2019, Ukraine’s ongoing recovery from political and economic crisis informed a more stable national currency and slower inflation, which helped to improve consumer disposable incomes. Chained and independent limited-service restaurants continued to focus on improving operational efficiencies and technologies.
A relatively low share of the local population visits restaurants, partly because of the perception that such outlets are for special events only, too expensive or too formal, etc. However, the fast casual trend developed strongly in Ukraine in 2018/2019.
Foodservice establishments are increasingly used for socialising, not least over a cup of coffee or glass of wine, as the coffee and wine cultures evolve in the country. Some limited-service restaurants are also used by customers as a space for business meetings, freelance work or study, while enjoying a coffee and pastries.
The clear leading player McDonald’s Ukraine introduced further innovations in 2019. For example, the company launched a mobile application offering discounts, promotions, and news on the company, including job vacancies.
The second-ranked player, WOG Retail (convenience stores limited-service restaurants), which has closed some Wog Café outlets in cities, is focusing more on travel and infrastructure locations. It is exploring opportunities outside its main petrol/gas service station locations opened outlets in airports in Kiev (Boryspil International Airport and Igor Sikorsky Kyiv International Airport (Zhulyany)) and Lviv.
The health awareness and veganism trends are heavily influencing consumer foodservice in Ukraine. Many vegan/vegetarian-orientated independents have emerged, especially in central areas of the largest cities.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Fast Food industry in Ukraine with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Fast Food industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.
The Fast Food in Ukraine market research report includes:
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Why buy this report?
This industry report originates from Passport, our Consumer Foodservice market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.