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Learn moreApr 2020
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Limited-service restaurants continued to see strong current value growth in 2019, despite a decline in outlet numbers. One of the factors boosting sales was the wider availability of products to meet the needs of different consumer groups.
Limited-self service restaurants are now trying to enhance their customer experience. Despite the late arrival in Norway of self-service ordering, McDonald’s launched this at the end of 2017, and automated ordering through touch screens has now been implemented in most burger limited-service restaurants, relieving the stress of queueing.
Both independent and chained operators, including McDonald’s, are embracing technology. At the touch of a button, Norwegian consumers can get home or office delivery of their favourite meal, ranging from hamburgers to vegan salads.
Chained limited-service restaurants dominated in 2019, benefiting from a dense network of outlets and strong brand recognition throughout Norway. Their lead in outlet numbers and value sales is expected to continue over the forecast period.
Pizzabakeren was the clear leader in pizza limited-service restaurants in terms of both value sales and outlet numbers in 2019. It has the widest network of outlets and continues to grow.
Domino’s Pizza arrived in Norway in 2014, and has increased its number of outlets every year since. The rapid growth of Domino’s Pizza was mainly supported by the purchase and conversion of full-service restaurants Dolly Dimple’s, which was formerly a strong player in pizza full-service restaurants.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Fast Food industry in Norway with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Fast Food industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.
The Fast Food in Norway market research report includes:
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This industry report originates from Passport, our Consumer Foodservice market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.