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Country Report

Fast Food in

Limited-Service Restaurants in Argentina

25 pages, Apr 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Great impact of delivery apps in limited-service restaurants

The growth of delivery apps, such as Glovo, Rappi and Pedidosya, had a great impact on limited-service restaurants, allowing them to reach a greater number of people at a relatively low cost. The apps mostly benefit independent players which otherwise would not be able to offer a delivery service - they now have a platform where they can promote their offer and outsource the delivery service.

Price war between the big players continues

The price war between the big players which dominates fast food continued throughout 2018 due to the economic context. The large chains continued to offer super cheap menus on different days of the week to minimise the loss of transactions.

COMPETITIVE LANDSCAPE

Mostaza, official sponsor of the Argentinian football team

Taking advantage of the importance of football to Argentinians, in May, after the start of the Russia World Cup, Mostaza became one of the official sponsor of the Argentinian team to establish a greater emotional bond with its target customer. With the sponsorship, it launched a special menu called “Combo Seleccion”, which has been very well received.

Freddo ice cream chain franchised

In 2018, the Freddo ice cream chain sold all its own branches and they became franchises. In turn, the company decided to outsource all its production and close its factories.

Foster: the first smart restaurant in Latin America

In 2018, the first smart restaurant in Latin America, Foster, was opened. Under the “Amazon” concept, this restaurant works in a totally automated way.

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Samples

Fast Food Market Sample Report Fast Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Fast Food industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fast Food industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fast Food in Argentina market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Fast Food in Argentina?
What are the major brands in Argentina?
Which type of fast food (burger fast food, chicken fast food, Asian fast food etc.) is expecting the greatest level of growth over the next five years?
Do Fast Casual restaurants have a presence in Argentina?
What are fast food chains doing to attract consumers during non-traditional day-parts?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

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Limited-Service Restaurants in Argentina - Category analysis

HEADLINES

PROSPECTS

Great impact of delivery apps in limited-service restaurants

Price war between the big players continues

COMPETITIVE LANDSCAPE

Mostaza, official sponsor of the Argentinian football team

Freddo ice cream chain franchised

Foster: the first smart restaurant in Latin America

CATEGORY DATA

Table 1 Limited-Service Restaurants by Category: Units/Outlets 2013-2018
Table 2 Sales in Limited-Service Restaurants by Category: Number of Transactions 2013-2018
Table 3 Sales in Limited-Service Restaurants by Category: Foodservice Value 2013-2018
Table 4 Limited-Service Restaurants by Category: % Units/Outlets Growth 2013-2018
Table 5 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2013-2018
Table 6 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2013-2018
Table 7 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2014-2018
Table 8 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2015-2018
Table 9 Forecast Limited-Service Restaurants by Category: Units/Outlets 2018-2023
Table 10 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2018-2023
Table 11 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2018-2023
Table 12 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2018-2023
Table 13 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 14 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2018-2023

Consumer Foodservice in Argentina - Industry Overview

EXECUTIVE SUMMARY

Foodservice affected by high inflation and increases in tax and services costs

Strong development of apps technology in consumer foodservice

Delivery growth through specific apps, such as Pedidosya, Glovo and Rappi

Independents more affected than the big chains

Tourism, both internal and external, to benefit the category

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2018
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2013-2018
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2013-2018
Table 20 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2013-2018
Table 21 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2018
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2018
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2013-2018
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2018
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2015-2018
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2018
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023

Megatrends

Country Report

Limited-Service Restaurants in Argentina

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Great impact of delivery apps in limited-service restaurants

Price war between the big players continues

COMPETITIVE LANDSCAPE

Mostaza, official sponsor of the Argentinian football team

Freddo ice cream chain franchised

Foster: the first smart restaurant in Latin America

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Limited-Service Restaurants in Argentina - Category analysis

HEADLINES

PROSPECTS

Great impact of delivery apps in limited-service restaurants

Price war between the big players continues

COMPETITIVE LANDSCAPE

Mostaza, official sponsor of the Argentinian football team

Freddo ice cream chain franchised

Foster: the first smart restaurant in Latin America

CATEGORY DATA

Consumer Foodservice in Argentina - Industry Overview

EXECUTIVE SUMMARY

Foodservice affected by high inflation and increases in tax and services costs

Strong development of apps technology in consumer foodservice

Delivery growth through specific apps, such as Pedidosya, Glovo and Rappi

Independents more affected than the big chains

Tourism, both internal and external, to benefit the category

MARKET DATA

SOURCES

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