Over the forecast period, the retail volume CAGR is expected to be in line with retail volume growth in 2022, while the retail value CAGR is projected to be significantly higher than the 2022 performance at constant 2022 prices. This is largely due to the accelerating premiumisation trends in cat food, including cat treats and mixers, with consumers expected to increase their spending on pet health and wellbeing.
In the forecast period, private label is expected to develop a stronger presence in cat food and grow in terms of turnover. Some major manufacturers of cat food have become private label suppliers.
In the forecast period, companies are expected to focus on innovation and sustainability as consumers, pet and non-pet owners, are increasingly aware of and engaged in environmental issues. For example, Nestlé Purina PetCare Italia launched the Gourmet Revelations line of single-serve wet cat food in the second half of 2021.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Cat Food industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of wet and dry cat food.See All of Our Definitions
This report originates from Passport, our Cat Food research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!