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Overview:
Understand the latest market trends and future growth opportunities for the Cat Food industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cat Food in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cat Food in Switzerland?
- Which are the leading brands in Cat Food in Switzerland?
- How are products distributed in Cat Food in Switzerland?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Cat Food in Switzerland - Category analysis
KEY DATA FINDINGS
2021 IMPACT
Wet cat food maintains strongest sales and steady growth, with dry cat food also experiencing a positive performance
Wet cat food stimulated by growing popularity of BARF and semi-moist food
Mars and Nestlé leverage on wide portfolios and strong investment to lead the field
RECOVERY AND OPPORTUNITIES
Positive growth for cat food over the forecast period as industry players focus on product differentiation through ingredients
Pet humanisation trend stimulates innovation in fast-growing cat treats and mixers including insect-based products for cats with food intolerances
COVID-19 and store-based retailers’ omnichannel strategies help secure share gains for e-commerce, though supermarkets remains the leading channel
CATEGORY INDICATORS
Table 1 Cat Owning Households: % Analysis 2016-2021
Table 2 Cat Population 2016-2021
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 1 Cat Food by Price Band 2021
Table 4 Sales of Cat Food by Category: Volume 2016-2021
Table 5 Sales of Cat Food by Category: Value 2016-2021
Table 6 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 7 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 10 NBO Company Shares of Cat Food: % Value 2016-2020
Table 11 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 12 LBN Brand Shares of Cat Treats and Mixers: % Value 2017-2020
Table 13 Distribution of Cat Food by Format: % Value 2016-2021
Table 14 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 15 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026
Pet Care in Switzerland - Industry Overview
EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2016-2021
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2016-2021
Table 20 Sales of Pet Care by Category: Value 2016-2021
Table 21 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 22 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 23 NBO Company Shares of Pet Food: % Value 2016-2020
Table 24 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2016-2021
Table 28 Distribution of Pet Care by Format: % Value 2016-2021
Table 29 Distribution of Pet Care by Format and Category: % Value 2021
Table 30 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 32 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 33 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources