The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreJun 2019
US$990Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
As with dog food, cat food is benefiting from premiumisation, with owners showing a growing willingness to invest in better quality products for their pet. Therapeutic cat food has also received growing interest with brands such as Royal Canin and Hill’s Science Diet behind this trend with their offer of products that help treat or manage certain health conditions.
Wet cat food saw stronger growth than dry cat food in current value and retail volume terms in 2019, albeit from a lower base. This was partly due to the perception that wet cat food is more of a treat, with whole pieces of meat and fish seen as being more indulgent.
A relatively unusual trend that continues to spread throughout Israel is consumers buying large bags of dry cat food to feed to stray cats and cat colonies. These consumers often feel responsible for their wellbeing and feed these stray cats as part of their daily routine, with local people even buying in bulk to feed them.
BioPet benefits from its wide offer with products available under each price platform. The company started importing premium dry cat food brands Acana and Orijen earlier in the review period and these continued to see dynamic growth in 2018 thanks to the growing demand for higher quality products.
Nestlé Purina PetCare Israel regained second place in cat food in 2018 after seeing strong growth that year. Nestlé parted company with its local distributor in 2017 with it now using Osem Group – a leading local food manufacturer and distributor that is owned by Nestlé – to distribute its cat food.
In an increasingly competitive environment, where even BioPet’s leading share faces erosion, acquisitions are likely to become a growing feature of the cat food industry.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Cat Food industry in Israel with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cat Food industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cat Food in Israel market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Pet Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.