Wet cat food is expected to continue recording the strongest growth rates over the forecast period, with the economy segment remaining popular with price-sensitive consumers due to its value-for-money offer. Economy wet cat food typically consists of the canned format which offers multiple servings, making it more affordable per kilogram than the typical single-serve pouch format.
Cat treats and mixers will likely remain a niche in South Africa, since pet care is mostly dominated by dogs. Furthermore, the category is highly concentrated and dominated by Mars Africa (Pty) Ltd, with a limited number of brands available.
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Understand the latest market trends and future growth opportunities for the Cat Food industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cat Food
This report originates from Passport, our Cat Food research and analysis database.
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