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Country Report

Cat Food in

Cat Food in France

Jun 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

“Natural” options gain traction

Cat food leads sales in pet food in France, with a broad assortment of products and wide distribution. The cat population was almost double that of the dog population at the end of the review period, with the gap set to widen further in the forecast period.

Accessibility and functionality drive sales of cat treats

Cat treats continued to record the strongest volume and current value growth at the end of the review period. This performance was driven by pet humanisation and premiumisation, as more owners treated their pets as family members and pampered them.

Perceived healthiness and price make dry cat food popular

There is an ongoing preference for dry over wet cat food in France. Industry experts state that most pet cats are fed exclusively on dry food, while others receive a mix of dry and wet cat food.

COMPETITIVE LANDSCAPE

Internet retailing shakes up distribution

While modern grocery retailers dominated cat food at the end of the review period, internet retailing continued to see the fastest value sales and share growth. In line with general retailing trends, the online channel is well placed to see further growth over the forecast period.

Functional and healthier new product developments in focus

New product development is tackling the need for healthier options. Mars Petcare & Food France’s Perfect Fit range aims to provide specific nutrients and functions, such as urinary function, natural defence, digestion, sensitive stomach, skin and coat health and weight management.

Royal Canin looks to sophistication

Royal Canin is driving the move towards super-premium cat food. The company’s new The Cat boutique in Paris has attracted the attention of the media and upmarket cat owners, supported by strong advertising of its cat food ranges.

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Samples

Cat Food Market Sample Report Cat Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cat Food industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cat Food industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cat Food in France market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cat Food in France?
What are the major brands in France?
How fast are consumers trading up to prepared cat food?
How have pet specialists fared in recent years?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Cat Food in France - Category analysis

HEADLINES

PROSPECTS

“Natural” options gain traction

Accessibility and functionality drive sales of cat treats

Perceived healthiness and price make dry cat food popular

COMPETITIVE LANDSCAPE

Internet retailing shakes up distribution

Functional and healthier new product developments in focus

Royal Canin looks to sophistication

CATEGORY INDICATORS

Table 1 Cat Owning Households: % Analysis 2014-2019
Table 2 Cat Population 2014-2019
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2014-2019

CATEGORY DATA

Summary 1 Cat Food by Price Band
Table 4 Sales of Cat Food by Category: Volume 2014-2019
Table 5 Sales of Cat Food by Category: Value 2014-2019
Table 6 Sales of Cat Food by Category: % Volume Growth 2014-2019
Table 7 Sales of Cat Food by Category: % Value Growth 2014-2019
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2014-2018
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2014-2018
Table 10 NBO Company Shares of Cat Food: % Value 2014-2018
Table 11 LBN Brand Shares of Cat Food: % Value 2015-2018
Table 12 LBN Brand Shares of Cat Treats: % Value 2015-2018
Table 13 Distribution of Cat Food by Format: % Value 2014-2019
Table 14 Forecast Sales of Cat Food by Category: Volume 2019-2024
Table 15 Forecast Sales of Cat Food by Category: Value 2019-2024
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2019-2024
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2019-2024

Pet Care in France - Industry Overview

EXECUTIVE SUMMARY

The pet humanisation trend reaches new levels

Premiumisation and segmentation characterise pet care

Potential of pet food offers growth opportunities for new and existing players

Internet retailing puts pressure on traditional and modern retailers

Improved growth performance expected over the forecast period

MARKET INDICATORS

Table 18 Pet Populations 2014-2019

MARKET DATA

Table 19 Sales of Pet Food by Category: Volume 2014-2019
Table 20 Sales of Pet Care by Category: Value 2014-2019
Table 21 Sales of Pet Food by Category: % Volume Growth 2014-2019
Table 22 Sales of Pet Care by Category: % Value Growth 2014-2019
Table 23 NBO Company Shares of Pet Food: % Value 2014-2018
Table 24 LBN Brand Shares of Pet Food: % Value 2015-2018
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2014-2018
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2015-2018
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2014-2019
Table 28 Distribution of Pet Care by Format: % Value 2014-2019
Table 29 Distribution of Pet Care by Format and Category: % Value 2019
Table 30 Distribution of Dog and Cat Food by Format: % Value 2014-2019
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2019
Table 32 Forecast Sales of Pet Food by Category: Volume 2019-2024
Table 33 Forecast Sales of Pet Care by Category: Value 2019-2024
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2019-2024

Megatrends

Country Report

Cat Food in France

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

“Natural” options gain traction

Accessibility and functionality drive sales of cat treats

Perceived healthiness and price make dry cat food popular

COMPETITIVE LANDSCAPE

Internet retailing shakes up distribution

Functional and healthier new product developments in focus

Royal Canin looks to sophistication

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Cat Food in France - Category analysis

HEADLINES

PROSPECTS

“Natural” options gain traction

Accessibility and functionality drive sales of cat treats

Perceived healthiness and price make dry cat food popular

COMPETITIVE LANDSCAPE

Internet retailing shakes up distribution

Functional and healthier new product developments in focus

Royal Canin looks to sophistication

CATEGORY INDICATORS

CATEGORY DATA

Pet Care in France - Industry Overview

EXECUTIVE SUMMARY

The pet humanisation trend reaches new levels

Premiumisation and segmentation characterise pet care

Potential of pet food offers growth opportunities for new and existing players

Internet retailing puts pressure on traditional and modern retailers

Improved growth performance expected over the forecast period

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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