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Country Report

Cat Food in

Cat Food in France

23 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Cat treats records increasingly high value growth

In 2017, cat treats recorded the strongest value growth in the whole pet food industry in France. This is because cat treats are becoming more widely available via French supermarkets and hypermarkets, as well as being better priced.

Demand for more natural cat food is increasing

Demand for natural cat food has been on the rise in other markets such as the US and the UK. However, the breakthrough of this trend has not occurred in France to the same extent, coming about later than in these countries.

Wet cat food increasingly perceived as calorific

Throughout the forecast period, the gap between dry cat food and wet cat food will continue to widen, with the former outpacing the latter. According to industry sources, in France, 60% of cats are fed exclusively on dry food, with the remainder fed a mixture of dry and wet cat food.

COMPETITIVE LANDSCAPE

Rapid growth of internet retailing

In cat food, and indeed in pet food in general, sales via the internet retailing channel are expected to continue to grow very strongly throughout the forecast period. In fact, according to one industry source, pet food is the fastest growing category for Amazon sales in France.

Carrefour buys Croquetteland

French supermarket giant Carrefour has bought Croquetteland, a main player in the internet retailing channel of pet food. Croquetteland mainly sells dog and cat food, although it also sells a limited amount of other pet food products.

Royal Canin decides to dedicate more resources to cat food growth

Royal Canin, a brand much better known for its dog food, is increasingly inviting itself into highly lucrative and sophisticated cat food. Royal Canin SAS possessed the fourth largest value share within cat food in 2017.

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Samples

Cat Food Market Sample Report Cat Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cat Food industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cat Food industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cat Food in France market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cat Food in France?
What are the major brands in France?
How fast are consumers trading up to prepared cat food?
How have pet specialists fared in recent years?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Cat Food in France - Category analysis

HEADLINES

PROSPECTS

Cat treats records increasingly high value growth

Demand for more natural cat food is increasing

Wet cat food increasingly perceived as calorific

COMPETITIVE LANDSCAPE

Rapid growth of internet retailing

Carrefour buys Croquetteland

Royal Canin decides to dedicate more resources to cat food growth

CATEGORY INDICATORS

Table 1 Cat Owning Households: % Analysis 2013-2018
Table 2 Cat Population 2013-2018
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 1 Cat Food by Price Band 2018
Table 4 Sales of Cat Food by Category: Volume 2013-2018
Table 5 Sales of Cat Food by Category: Value 2013-2018
Table 6 Sales of Cat Food by Category: % Volume Growth 2013-2018
Table 7 Sales of Cat Food by Category: % Value Growth 2013-2018
Table 8 Sales of Premium Cat Food by Category: Value 2013-2018
Table 9 Sales of Premium Cat Food by Category: % Value Growth 2013-2018
Table 10 Sales of Dry Cat Food by Life-Cycle: % Value 2013-2018
Table 11 Sales of Wet Cat Food by Life-Cycle: % Value 2013-2018
Table 12 NBO Company Shares of Cat Food: % Value 2013-2017
Table 13 LBN Brand Shares of Cat Food: % Value 2014-2017
Table 14 LBN Brand Shares of Cat Treats: % Value 2014-2017
Table 15 Forecast Sales of Cat Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Cat Food by Category: Value 2018-2023
Table 17 Forecast Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Cat Food by Category: % Value Growth 2018-2023

Pet Care in France - Industry Overview

EXECUTIVE SUMMARY

Premiumisation continues to be the main trend

Premiumisation increasingly reflects the humanisation trend in pet food

Several smaller pet food companies experience very rapid growth

Traditional channels challenged by internet retailing

Positive outlook for the forecast period

MARKET INDICATORS

Table 19 Pet Populations 2013-2018

MARKET DATA

Table 20 Sales of Pet Food by Category: Volume 2013-2018
Table 21 Sales of Pet Care by Category: Value 2013-2018
Table 22 Sales of Pet Food by Category: % Volume Growth 2013-2018
Table 23 Sales of Pet Care by Category: % Value Growth 2013-2018
Table 24 NBO Company Shares of Pet Food: % Value 2013-2017
Table 25 LBN Brand Shares of Pet Food: % Value 2014-2017
Table 26 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
Table 27 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
Table 28 Penetration of Private Label in Pet Care by Category: % Value 2013-2017
Table 29 Distribution of Pet Care by Format: % Value 2013-2018
Table 30 Distribution of Pet Care by Format and Category: % Value 2018
Table 31 Distribution of Dog and Cat Food by Format: % Value 2013-2018
Table 32 Distribution of Dog and Cat Food by Format and Category: % Value 2018
Table 33 Forecast Sales of Pet Food by Category: Volume 2018-2023
Table 34 Forecast Sales of Pet Care by Category: Value 2018-2023
Table 35 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 36 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023

Megatrends

Country Report

Cat Food in France

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Cat treats records increasingly high value growth

Demand for more natural cat food is increasing

Wet cat food increasingly perceived as calorific

COMPETITIVE LANDSCAPE

Rapid growth of internet retailing

Carrefour buys Croquetteland

Royal Canin decides to dedicate more resources to cat food growth

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Cat Food in France - Category analysis

HEADLINES

PROSPECTS

Cat treats records increasingly high value growth

Demand for more natural cat food is increasing

Wet cat food increasingly perceived as calorific

COMPETITIVE LANDSCAPE

Rapid growth of internet retailing

Carrefour buys Croquetteland

Royal Canin decides to dedicate more resources to cat food growth

CATEGORY INDICATORS

CATEGORY DATA

Pet Care in France - Industry Overview

EXECUTIVE SUMMARY

Premiumisation continues to be the main trend

Premiumisation increasingly reflects the humanisation trend in pet food

Several smaller pet food companies experience very rapid growth

Traditional channels challenged by internet retailing

Positive outlook for the forecast period

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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