Sales of cat food have not shifted to e-commerce in the way that dog food has in France, although cat food is increasingly bought through click and collect services at hypermarkets and supermarkets. Pet superstores and garden centres/DIY stores are seeing increases in sales, as consumers appreciate the wider choice of products available compared to traditional retailers who tend to stock only private label and big-name brands.
As seen in dog food, premium cat food has been growing through the review period, with mid-priced and economy products losing ground in turn. Previously, there was a more defined split between economy and premium, to the detriment of mid-range brands.
Subscription services for cat food are growing in popularity amongst French consumers. These range from niche specialised gourmet meals to mainstream brands such as Royal Canin, who offer a Club service for a delivery every four weeks.
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Understand the latest market trends and future growth opportunities for the Cat Food industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of wet and dry cat food.See All of Our Definitions
This report originates from Passport, our Cat Food research and analysis database.
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