As economic challenges persist, there may be a shift towards economy cat food in the coming years. With an increasing number of brands entering the market, a wider range of price points will be available for pet owners, enabling them to explore and try other brands that offer both nutritional value and affordability.
Unlike dog food, where dry food typically outsells wet food, pet cat owners in the Philippines tend to purchase more wet cat food for their feline companions. However, in terms of volume sales growth rate, both dry and wet cat food segments are expanding at a similar pace, with wet cat food rising only slightly faster, as new dry cat food brands enter the market (for example, Maxime).
As Filipinos become increasingly familiar with cats as pets, cat ownership is expected to continue growing in the Philippines. Cat food is widely regarded as the next big opportunity in the pet food industry, with several animal food businesses actively exploring this category.
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Understand the latest market trends and future growth opportunities for the Cat Food industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cat Food
This report originates from Passport, our Cat Food research and analysis database.
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